Archive for February, 2014

Live @ SMX West: What Is Hummingbird & The Entity Search Revolution

2014/02/04

Google’s Director Of Research Peter Norvig once told me, “Search should be like HAL in the movie 2001: A Space Odyssey. It should understand what people say – hopefully without killing anybody.” Google has made huge strides toward achieving that goal, most recently and..

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Print Magazines for Content Marketing: Pros, Cons, Brand Examples and Best Practices

2014/02/04

Over 100 years ago, a tractor company set out to get the attention of farmers. They didn’t buy advertising or hire salesmen to go door-to-door. Instead, the John Deere Company created a custom print magazine, called The Furrow , designed to educate farmers on developing technology and trends in agriculture

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▂ ▃ ▅ ▆ █ Buffer’s How-to Guide: Using Symbols in Your Tweets (not just for Tweens) ♬♡►♪☺

2014/02/04

Lots of people like to add things like ♥✩♬♡►♪☺♫ to their tweets for fun, but did you know adding symbols can make your tweets shorter and easier to read too? Or that there are over 109,000 symbols available?

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DMOZ Drops Over 1 Million Sites From Directory?

2014/02/04

Did you notice that DMOZ, one of the oldest and largest human crafted web directories, has removed over 1 million sites and 10,000 editors from their directory…

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Filthy Linking Rich: How to Passively Attract Valuable Links

2014/02/03

Posted by JamesAgate The best ideas for “building links” seldom arrive whilst you are sat there thinking of ways you can build links. I don’t mean to start off on the wrong foot here and provide you with one of those posts that proclaims “just hit publish” and links will rain down from the sky if your content is “great” enough.

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Daily Search Forum Recap: February 3, 2014

2014/02/03

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…

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SearchCap: The Day In Search, February 3, 2014

2014/02/03

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

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Google Places Business Adds 1,000 Categories Internationally

2014/02/03

Jade Wang from Google’s Places, business help, team posted in the Google Business Help forums that they have greatly expanded the business category support by adding over a 1,000 new categories internationally…

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Google Brings Search Funnels Attribution Modeling Tool To AdWords

2014/02/03

Google announced it is adding a Search Funnels Attribution Modeling Tool to AdWords to help marketers better understand how AdWords campaigns are part of the sales funnel. Advertisers can look at five different attribution models in AdWords and compare up to three attribution models simultaneously… Please visit Search Engine Land for the full article.

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