According to a recent survey conducted by Google’s Think Insights, new and expecting parents perform 2.7 times the number of online searches as non-parents, with 56 percent of maternity-related searches completed on a mobile device. Google claims baby- and parent-related mobile searches are… Please visit Search Engine Land for the full article

Google has purchased and shut down Seattle-based Appetas, a website that lets restaurateurs build a website inexpensively with integrations (social, mobile, reservations, delivery) that only larger restaurants can usually afford.

A WebmasterWorld thread has several publishers upset over the new beta Google AdSense console. Their issue is, the overview screen is missing two data points they enjoy seeing…

As Mother’s Day approaches, Adgooroo is putting the cutthroat reality of paid search in the Flowers and Gifts category on display. The advertising insights firm reports that flowers and gifts advertisers spent more than $15.4 million on Google AdWords ads in the first quarter of 2014 on… Please visit Search Engine Land for the full article.

All Google AdWords advertisers now have access to the scripts from within their My Client Center account.

In January, we reported how Expedia may have been penalized by Google because SearchMetrics showed a huge drop in search visibility for the company’s website. Now, after about three months, SearchMetrics is showing an increase in their Google traffic…

2014 has already been a pretty decent year for Mark Zuckerberg and his Facebook. The company celebrated its 10th anniversary back in February, is hosting its first summit since 2011 and it has reached 1.28 billion users as of April, 2014.

Twitter announced this week that advertisers now have the option to target Promoted Tweets and Promoted Accounts in the preferred language of the audience they are trying to reach. Twitter’s language targeting, available in 20 different languages, will be rolled out to all advertisers globally and through their Ads API

It can be intimidating to start a conversation on the Internet. You might diligently follow a few industry leaders and influencers, but how do you start talking to them

If you’re still caught up in SEO practices and know how that worked in 2007, it’s time to get up-to-date — fast! Unless you catch up with recent developments in business and search marketing, you’ll get run over by the competition that’s zooming along at high speed…. Please visit Search Engine Land for the full article.