Archive for July, 2014

Don’t Toy With Google In Google Webmaster Support

2014/07/22

We’ve covered this before, don’t lie to Google in their Google forums. But it happens all the time…

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LinkedIn Experiments With Location-Based Features To Connect Nearby Professionals by @mattsouthern

2014/07/22

VentureBeat reports that LinkedIn is experimenting with location-based features similar to those offered Foursquare. This information comes courtesy of LinkedIn designers Mauroof Ahmed and Moses Ting and first reported by VentureBeat. LinkedIn’s latest experiment comes at a time when the company is actively trying to boost engagement amongst its users.

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Apparel PPC: Zappos Dominates the Competition

2014/07/22

When it comes to paid search advertising in the apparel category, Zappos is king, according to a new report from AdGooroo, which examined U.S. Google AdWords data from Q2 2014 and also revealed the top 20 apparel keywords by spend.

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3 New Bing Ads Geotargeting Features Now Available

2014/07/22

Bing Ads has updated its geotargeting to give advertisers better map control and radius targeting.

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New App-Based Search Engine Startup Relcy Tries to Reset SEO

2014/07/22

The idea behind Relcy is to index and rank the content stored within apps on your phone, giving you the ability to search content across all your apps, which the major search engines, like Google, can’t access. What could it mean for SEO?

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With Matt Cutts On Leave; Who Will Be Google’s Punching Bag?

2014/07/22

With Google’s Matt Cutts taking an extended vacation, I wanted to know, who at Google will take the blame for new algorithms being released. Typically when big updates are announced…

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Google Glass: Segway for Your Face? by @albertcostill

2014/07/22

Do you remember when the Segway was first released way back in 2001? It generated a lot of buzz from heavyweights like Steve Jobs and Jeff Bezos, the media, and the general public

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How To Generate Customer Experience Reviews For SEO Profit – Part I

2014/07/22

Here’s a question for all you search marketers out there: given the option, would you prefer to optimize a site that sells products, or services? Personally, I find product-based websites far easier to optimize than service-based sites due to their generally clearer site architecture, access… Please visit Search Engine Land for the full article

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Reach & Frequency: The Forgotten Dimension Of GDN On AdWords

2014/07/22

The Reach and Frequency report lives under the Dimensions tab in AdWords; yet this information often gets overlooked in favour of analysis on areas such as geographic location or time of day. What Can You See From This Report?

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Bing Ads Puts Insertion Order Management Online

2014/07/22

Agencies or advertisers that have invoice billing enabled and use Bing Ads Insertion Orders can now create and approve IOs online rather than having to rely on email or fax.

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