Archive for August, 2014

Google AdWords Launches New Bulk Editing Tools

2014/08/20

Google announced on Google+ that they are rolling out a new bulk editing feature within the AdWords console. The new tool enables you to update your settings across your campaigns in a more efficient manner

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Google: Don’t Worry About Duplicate Content With Mobile Sites

2014/08/20

Mobile sites are incredibly important these days but some SEOs and webmasters are concerned that it will cause duplicate content issues. Going responsive or the same URL, for the most part, removes the duplicate content worries completely…

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Online PR: Should You Pitch or Ignore These 6 HARO Personas?

2014/08/20

HARO can be a great way to get coverage and links for your website – but it can also be a huge waste time with no results if you approach it in the wrong way.

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New AdWords “Conversions For Optimization” Setting Puts Focus On Key Actions

2014/08/20

Google is rolling out a new Conversions for Optimization setting in AdWords over the next couple of weeks that isolates a conversion action for reporting and bid automation. With the Conversions for Optimization setting enabled, you’ll now be able to set bid strategies for specific conversion..

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Don’t Hit That Buy Button: 6 Red Flags in WordPress Themes by @slobodanmanic

2014/08/20

When you activate a plugin that’s not compatible with your WordPress setup, it’s likely to be immediately apparent. If something’s not right, odds are your site will be broken in some way, right away

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How to Properly Analyze Ad Text Performance

2014/08/20

When setting up a paid search campaign, proper structure is essential for success.

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6 Costly Mistakes to Avoid With Shopping Campaigns

2014/08/20

Have you transitioned your Product Listing Ads to Google’s new campaign type, Shopping campaigns, yet? If not, what are you waiting for

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Infographic: Create Better Visual Content – 10 Tips from EMC, Cisco, LinkedIn, Microsoft, Tumblr

2014/08/20

“And what is the use of a book,” thought Alice, “without pictures or conversation?”   Alice in Wonderland Tell me something. When you look at your email inbox, feed reader or favorite social network, are you underwhelmed with information

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Twitter To Start Showing You Tweets From People You Don’t Follow by @mattsouthern

2014/08/20

Prepare yourself to start seeing tweets in your timeline from people you don’t follow. A change to Twitter’s timeline is going to start pulling in tweets from people you don’t follow if Twitter consider’s that tweet to be “popular or relevant.” These new additions to Twitter’s timeline started as an experiment but will now be a permanent change to the service.

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Google’s Amit Singhal Shares The Top 10 Search Milestones Of The Past Decade by @mattsouthern

2014/08/20

Amit Singhal, Google’s head of search, posted about his 14-year work anniversary on Google+ today and also shared what he feels are the 10 biggest Google search milestones since 2004.  In 2004, 4 years after Singhal started working for Google, the company introduced their IPO. They’ve made a range of big bets since then, Singhal says, but the heart of Google is still search. Singhal also shares that there were a whopping 890 improvements to Google Search last year alone, and the company intends to keep moving forward and making things better.

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