Twitter has reportedly partnered with Google, continuing its mission to expand the reach of tweets. Within the next three months, tweets will appear in Google searches automatically.

It looks like there is an algorithm update taking place at Google search now – it is hard to say if it is Panda, Penguin or something unrelated – right now…

Lack of keyword attribution creates a “blind spot” for search marketers. The post Marketers Spent $4 Billion On Click-to-Call Advertising In 2014 — Report appeared first on Search Engine Land.

Have you ever wondered when you should be sharing your content on the social web? Your visitors and followers prefer using social media sites during specific hours. So if you start sharing your content when your users are on these social sites, you’ll not only gain more shares, but you’ll also notice an increase in traffic.

New Google Webmaster Tools email notifications drive app deep linking awareness in terms of errors and impression and click statistics. The post Google App Indexing Statistics & Errors Being Emailed To Webmasters appeared first on Search Engine Land.

International SEO is worth the investment in time, money, and intellectual resources if it improves a business’ global reach, expands their customer base, and offers them long-term stability in a global market.

Columnist Andy Taylor of RKG shares enlightening data on mobile PPC performance by age and location. The post Why Your Mobile & Geo Modifiers For Paid Search Aren’t Getting The Job Done appeared first on Search Engine Land.

Last night, Bloomberg reported that Twitter and Google struck a new deal to give Google access to their firehose of Tweets again…

Winning PR coverage and the editorial links they bring are an increasingly important part of SEO. But to get coverage, you have to understand the types of stories that journalists write about.

Tax season – the most nail-biting time of the year – is upon us. With nationwide unemployment below 7% and trending lower, filing volumes are expected to increase to 150 million individual tax returns this year. To match the effort individuals and businesses spend each year doing their taxes and complying with tax laws, it would take more than 3 million full-time workers. No wonder many tax professionals take vacations in late April. All told, tax season – from late January through mid-April – is both big business and big competition for tax professionals and their ad campaigns.