Archive for March, 2015

SearchCap: Google Drops Links, AdWords Structed Snippets & Mobile-Friendly Algorithm

2015/03/06

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Drops Links, AdWords Structed Snippets & Mobile-Friendly Algorithm appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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Google Changes Car Insurance Links After SEOs Complain

2015/03/06

Google quickly changes their keyword rich anchor text in a recent blog post to avoid controversy in the SEO industry around link spam and link schemes.

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Video Recap of Weekly Search Buzz :: March 6, 2015

2015/03/06

This week in search at the Search Engine Roundtable we cover some news out of SMX West.

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Take These 3 Actions To Ready For Google’s Mobile Search Update

2015/03/06

Columnist Aleyda Solis provides recommendations to analyze, optimize, promote & monitor your mobile web search presence. The post Take These 3 Actions To Ready For Google’s Mobile Search Update appeared first on Search Engine Land. Please visit Search Engine Land for the full article

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Search In Pics: Google & Muppets, Yahoo Yodeling & Google Hamentashen

2015/03/06

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Google Chrome Hamantash For Purim: Source: Google+ Google’s Massive… Please visit Search Engine Land for the full article

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Goodbye, AdWords Destination URLs: Everything You Need To Know About Upgraded URLs in AdWords by @LarryKim

2015/03/06

Big news: Google has announced a new AdWords Upgraded URLs format to give advertisers more features/options and save them time. Upgraded URLs will mean less time spent managing URL tracking updates, reduced crawl and load times, new tracking parameters and, finally, an end to the sending back  ads for editorial review when tracking criteria are changed (in most cases).

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Recap: #SEJThinkTank Site Audit March 2015 by @dantosz

2015/03/06

On Wednesday, March 4th, the SEJ ThinkTank hosted our second live site audit webinar. The post Recap: #SEJThinkTank Site Audit March 2015 by @dantosz appeared first on Search Engine Journal

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Song Lyrics Hit The SERPs: Analyzing Google & Bing Traffic To 5 Large-Scale Lyrics Websites [Case Study]

2015/03/06

Many have noted that 2014 was a bad year for lyrics websites, but contributor Glenn Gabe set out to quantify the impact of search engines displaying song lyrics directly in the results pages. Read on for his findings! The post Song Lyrics Hit The SERPs: Analyzing Google & Bing Traffic To 5… Please visit Search Engine Land for the full article.

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Call-Only Ads – 5 Reasons Why They Should Be Part of Your PPC Strategy

2015/03/06

Here are five good reasons why you should migrate to AdWords’ new Call-Only Ads as part of your PPC strategy.

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Google Says It Is Working On Improving App Discovery Within Web Search

2015/03/06

We are only at the onset of Apps in search, expect App Discovery and Indexing to change drastically over the next year or so.

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