Techniques for evaluating a Google algorithm effects on a niche can be applied to how other effects specific to industries change their Google rankings. The post 4 Data Analysis Techniques Illustrated via The Pigeon Algorithm by @ericvanbuskirk appeared first on Search Engine Journal .

Posted by EricaMcGillivray One of our favorite things about MozCon is introducing all of you to Seattle. We love our city, and besides three days of marketing learning, we also host three night events and facilitate other fun activities. We are currently 92% sold out with around 100 tickets left, so if you haven’t already: Buy your ticket now! Check out the full schedule if you’re interested in knowing more about the MozCon sessions

With the demand for quality content always rising, it is more important than ever to learn how to scale content production without sacrificing quality. The post How to Scale Content Production Without Sacrificing Quality by @ItIsMillerTime appeared first on Search Engine Journal .

Without anyone accusing me of exaggerating, I can safely say that Joe Pulizzi is a bona fide content marketing visionary. Joe started using the term “content marketing” in 2001, long before the rest of the industry caught on to its potential. In the past decade and a half, Joe has firmly established his thought leadership in the field, earning the nickname “The Godfather of Content Marketing.” In 2007, Joe founded the Content Marketing Institute (CMI), which has grown into a vital resource for thousands of marketers worldwide

Together, greater mobile adoption, shorter attention spans and increased multitasking point to a greater relevance of Google’s Answer Boxes.

An experiment named for a British mathematician demonstrates the way that search marketers can use voice recognition software for link-building purposes.

Google has added hotel amenities to the hotel knowledge graph box. Brad Brewer posted this on Google+ showing an example, but here are some additional examples showing how Google may list amenities such as Free Wi-Fi , Free parking, Pool, Air-conditioned..

Google announced on the AdSense blog that they have now added deductions and their reasons to the AdSense payment reports. So instead of just showing estimated versus finalized earnings…

The Google Search Console, formerly known at Google Webmaster Tools, has added a more prominent help menu at the top of the page.

DuckDuckGo is celebrating that fact that, for the first time ever, the privacy-focused search engine has exceeded more than 10 million searches per day. The post DuckDuckGo Exceeds 10 Million Searches Per Day by @mattsouthern appeared first on Search Engine Journal .