What search partnership? The Yahoo Bing Network is no more as both companies forge onward under separate cover.

Columnist Frederick Vallaeys explains several ways you can use structured data to create relevant and customized PPC search ads. The post A Primer On Automating AdWords With Structured Data appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

As you all know, I read a lot about search news on both official news sites, large and small blogs and all the way down to social media posts and forum posts.

We recently looked at the UK sites that made the biggest SEO gains in 2015, but now it’s time to cross the pond to see which US sites did the best last year. Juan González the SEO & Country Manager at  Sistrix spent a considerable amount of time last week evaluating 200 domains, and has given us an exclusive look at the top 100.

58.3% of Instagram fans are unhappy with the way ads have been incorporated into their feeds, but these 10 brands are getting Instagram advertising right! The post 10 Companies Winning at Instagram Advertising by @ChappyMargot appeared first on Search Engine Journal .

Thinking of hiring a remote staff for your business? Check out this online entrepreneur’s guide to sniffing out scammers. The post The Online Entrepreneur’s Guide to Sniffing out Scammers by @markdaoust appeared first on Search Engine Journal .

Search Engine Journal kicks off its conference series, SEJ Summit 2016 with its first conference on April 13th at Loews Santa Monica Beach Hotel. See you there! The post SEJ Unveils The Agenda For #SEJSummit Santa Monica by @lorenbaker appeared first on Search Engine Journal .

“The biggest mistake I see with marketing is companies talk too much about their own products and services.” As the author of 7 books, David Meerman Scott brings tremendous knowledge, real-world insights and infectious energy to the stage.

In a recent article right here on SEW, Christopher investigated the manipulation of UK political party autosuggest queries , but what exactly is search engine bias? Search engine bias is the unfair skewing of results and it sits within the intermediary mechanism of search systems (see diagram below) and biases can be split into three parts: 1) Non-neutral search engine technology Years ago studies focused exclusively on search software. Soon people realised that the user interface is of equal importance to any algorithm, as this is the view we get of the system and our successful use of it