Archive for February, 2016

Google: No Announcement Dates On Penguin 4.0 Launch

2016/02/25

It has been over a week since we last mentioned Penguin, so yesterday…

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Google: No, We Don’t Have An SEO Partner Program

2016/02/25

We reported that Google has mixed messaging around having an SEO Google Partner program.

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Is Any Press Good Press? Measuring the SEO Impact of PR Wins and Fails

2016/02/25

Posted by KelseyLibert [Estimated read time: 15 minutes] Is the saying “any press is good press” really true? Whether it happens as part of a carefully orchestrated PR stunt or accidentally, the potential payoffs and drawbacks when a brand dominates the news can be huge.

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Daily Search Forum Recap: February 24, 2016

2016/02/25

Here is a recap of what happened in the search forums today…

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SearchCap: Google AMP, Send Map To Phone & Ad Layout

2016/02/24

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

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Google Data Change: Internal Index Updates For Mobile Apps Only

2016/02/24

On the data anomalies update page Google posted a notice that on February 5th and 8th of this year they made an “internal index updates” for mobile apps only. Google added “these changes do not affect end users so you should see no change on impressions…

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How Are You Managing Social Media Risk?

2016/02/24

Today, the average enterprise manages more than 300 social media accounts and more than a half-million social media posts by users on branded pages — but not all of this activity is positive. There has been a sevenfold increase in spam messages

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Google’s New SERP Layout: The Biggest Winners & Losers

2016/02/24

What has been the impact of Google’s new desktop ad layout thus far? Columnist Larry Kim uses data to show who has benefited and who has suffered from the change

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Google Panda Continuous Update But Gets Prepared Between Roll Outs?

2016/02/24

Today is the 5th anniversary of the Google Panda update, which touched down on February 24, 2011. Yesterday, John Mueller of Google answered another question on Panda, and his answer I found interesting…

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The Evolution of the Like Button: Facebook Rolls Out Reactions

2016/02/24

Facebook has rolled out Reactions, its anticipated extension of the Like button.

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