Archive for April, 2016

Google Maps Testing Local Finder Ads

2016/04/19

Seems Google is now testing ads in the Google Maps local finder search results. There are several people on Twitter reporting it now

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How to check if you’ve screwed up your AdWords account

2016/04/19

Former Googler Daniel Gilbert shares an AdWords Script which will scan your account to identify some of the most common AdWords mistakes.

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Nick Wilsdon on Enterprise SEO and Customer Acquisition [podcast]

2016/04/19

Welcome to the latest episode of the ClickZ Digital Marketing Podcast . In this week’s edition, we interview search expert Nick Wilsdon on the current and future state of enterprise SEO and customer acquisition. You’ll learn about the latest developments in search engine optimisation and what opportunities these present for marketers

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US Search Awards 2016: Last Call for Entries July 22! by @jrdoog

2016/04/19

The 2016 US Search Awards has officially launched and is accepting entries until July 22nd.

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24 key skills for SEO professionals (and wannabes) in 2016

2016/04/19

Search engine optimisation is one of the biggest games worth playing in business. The risks and rewards are huge. There’s a lot of head-scratching, occasional sleepless nights, some incredible eureka moments, and plenty of scope for amateur soothsayers. It can be hard work and it seems to be getting ever more difficult, but it is a lot fun.

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Which Social Media Network Should You Focus On? A 4 Step Guide to Finding the Answer by @syedbalkhi

2016/04/19

There are several different indicators that you can use to pick the social networks that you should focus on. Here are four steps to help you. The post Which Social Media Network Should You Focus On

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Should Google Penalized Google Play Podcasts For Link Schemes?

2016/04/19

Google’s linking guidelines are pretty clear where it says “the following are examples of link schemes which can negatively impact a site’s ranking in search results.” They include “large-scale article marketing or guest posting campaigns with keyword-rich anchor text links…

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Google’s New Search Card Will Help Track Your Online Orders by @SouthernSEJ

2016/04/19

A new Google search card allows searchers to track packages directly within the search results pages. The post Google’s New Search Card Will Help Track Your Online Orders by @SouthernSEJ appeared first on Search Engine Journal .

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Insights on digital leadership & transformation from last week’s #ClickZChat

2016/04/19

In past editions of ClickZChat we’ve focused on fairly targeted insights, but with our new event Shift fast approaching, the time seemed right to tackle some larger themes.

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From Branded Content to Content Brands by @ChelseaHarrigan

2016/04/19

Content marketing isn’t just about blog posts, original landing page copy, or whitepapers. It’s time to start thinking of your content brands.

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