Google’s John Mueller said in a Google Hangout on Google+ last Friday that changing the URL or location of your XML sitemap has no impact on your crawling or indexing of your web site…

Join SEJ’s Executive Editor Kelsey Jones on July 13, 1pm Eastern for a one-hour webinar about how to get the most mileage out of your content. The post Next #SEJThinkTank Webinar: How to Extend the Life of Your Content w/Kelsey Jones by @dantosz appeared first on Search Engine Journal .

In this week’s SEJ Wrap Up, Lisa Lacy lays out nine ways beacons could change search as we know it. Get the most popular posts of the week here! The post Weekly Wrap-Up: How Beacons Will Change SEO, Top Local Search Ranking Factors by @megcabrera appeared first on Search Engine Journal .

Need some great link-building ideas? Columnist Andrew Dennis has them for you — with examples from major brands to illustrate how each might work

Viral content is sort of the holy grail of internet marketing; everyone wants it, but almost no-one knows how to get it. Whatever it is that makes content inherently shareable – and, at the extreme end of the spectrum, go viral – seems like more of a mystical art than a science; a fortunate coinciding of different elements like timeliness, relevance and tapping into something in the wider consciousness that resonates with people

Is it useful for SEOs to track keyword rankings anymore? Columnist Winston Burton weighs in.

This year marks the seventh year that I’ve written an article on the overlap of paid and organic search. For many of those years, the landscape was largely unchanged and it was simply a review of how well brands aligned their paid and organic efforts

Over the past 24 hours or so, Google seems to have cancelled a massive number of Google AdSense accounts.

Now that Angie’s List has removed their paywall, business owners may need to incorporate this site into their local SEO strategy.

Almost five years since taking off from Florida, the NASA probe named Juno has reached Jupiter, and to celebrate, Google has a geeked-out Doodle. The post Juno probe reaches Jupiter today, Google posts animated Doodle appeared first on Search Engine Land. Please visit Search Engine Land for the full article.