Are your customers finding your site on their mobile devices? If you are not doing mobile SEO correctly, you could be missing out on clicks, customers, and profits. Sign up for the next SEJ ThinkTank to learn more.

In addition to launching a hub for the Olympics, Google Trends has released new tools for viewing and exporting search data. The post Google Trends refresh includes geographic comparisons & export to Excel feature appeared first on Search Engine Land.

In addition to launching a hub for the Olympics, Google Trends has released new tools for viewing and exporting search data. The post Google Trends refresh includes geographic comparisons & export to Excel feature appeared first on Search Engine Land

Capitalizing on sporting events can be a great opportunity for advertisers, but will this strategy work for everyone?

1-800 Contacts is in trouble because it was applying game theory to improve their PPC results. The contact lens company allegedly struck deals that prevented rivals from bidding on PPC ads on Google and Bing using their trademarked terms and variants.

The last company I would have thought been any type of influence on Matt Cutts wanting to spend time helping webmasters with their Google questions would have been United Airlines.

Wondering how much follow-up is too much? Columnist Julie Joyce gives us advice on how to follow up on link requests without bugging your contacts.

Far too often I see brands migrating over to a new web design or new domain name without considering their current SEO standing, and therefore completely undermining all their previous efforts which helped them become an authority figure in their industry. There is a lot of pre-planning and execution needed from an SEO perspective to ensure a website retains the keyword rankings and organic traffic you have built up in the past.

Posted by rjonesx. Let’s start with the happy ending, which is actually a happy beginning, too.

Make sure Google crawls through your new pages, as well as the rest of your website through Botify. The post Is Google Neglecting Your New Content? by @sejournal appeared first on Search Engine Journal .