Big news this morning, Google officially confirmed that Penguin 4.0, the real time version of that spam algorithm, is now live. We saw Google testing it earlier and some folks were talking about the launch date…

Think startups tactics have nothing to teach your brand? You might be surprised to find out there is plenty you can learn! The post #SEJThinkTank Recap: Startup Strategies for Grown Ups by @dantosz appeared first on Search Engine Journal

Google recently announced some changes to the way bid adjustments works in AdWords.

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google pills: Source: Instagram Google Doodle postcards: Source: Twitter… Please visit Search Engine Land for the full article

AdWords recently released a Health Score feature that ‘grades’ your account, but is it just a rip-off of an existing free performance grader? Columnist Larry Kim compares. The post What’s the Google AdWords Health Score and how is it different from existing tools?

Google updated their local schema guidelines.

This week #SEJLive was joined by Stoney DeGuyter to discuss how user experience and SEO work together.

This week #SEJLive was joined by Stoney DeGuyter to discuss how user experience and SEO work together.

The latest announced release, Penguin 4.0, will also be the last, given its new real-time nature.

Penguin is now running in real-time as a part of Google’s core algorithm. The update goes into effect today in all languages. The post Penguin is Now a Real-Time Component of Google’s Core Algorithm by @SouthernSEJ appeared first on Search Engine Journal