Archive for September, 2016

3 Surprising Lessons From Building 26,000 Links

2016/09/27

Posted by KelseyLibert The Fractl team has worked on hundreds of content marketing projects. Along the way, we’ve kept track of a lot of data, including everywhere our client campaigns have been featured, what types of links each campaign attracted, and how many times each placement was shared. While we regularly look back on our data to evaluate performance per campaign and client, until now we’d never analyzed all of these data in aggregate.

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Google Maps Local Pack & Map Listings Testing Light Blue Color

2016/09/26

Just about a month ago Google launched a newish look for the local pack but now it seems Google is trying light blue colors for the links and design in the local pack and map listings in Europe. Here are screen shots from Sergey Alakov…

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Daily Search Forum Recap: September 26, 2016

2016/09/26

Here is a recap of what happened in the search forums today…

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SearchCap: Google cross-device retargeting, science datasets & JavaScript SEO

2016/09/26

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

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It’s your last chance to save £200 on MarTech

2016/09/26

At MarTech Europe, you’ll hear stories from marketing and technology experts about their digital transformation challenges and success. Find out their secrets for building their marketing stacks… and doing it right

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Google to roll out cross-device retargeting

2016/09/26

Cross-device remarketing for signed-in users will roll out over the next few months. The post Google to roll out cross-device retargeting appeared first on Search Engine Land.

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Google Tests Hotel Booking Ads At Top Instead Of Right Side

2016/09/26

Craig Harkins posted a screen shot on Twitter of Google testing placing the hotel booking feature at the top of the search results, as opposed to under the right panel in the local knowledge card for the hotel…

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SEJ Wrap-Up: AMPs Now Indexed in Organic Search + New Google Analytics Release by @megcabrera

2016/09/26

In this week’s wrap-up, SEJ Lead News Writer Matt Southern reports that Google is officially rolling out AMP pages in organic search results around the world, and Google Analytics Property now allows moving between accounts. The post SEJ Wrap-Up: AMPs Now Indexed in Organic Search + New Google Analytics Release by @megcabrera appeared first on Search Engine Journal

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Case study: JavaScript blocking Google’s view of hreflang

2016/09/26

Contributor Sam Gipson troubleshoots issues with a client’s hreflang implementation, testing to see if JavaScript elements might interfere with Google recognizing these tags.

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Is Google Penguin 4.0 Fully Rolled Out?

2016/09/26

One of the bigger questions folks are asking since Google launched Penguin 4.0 on Friday was if it was fully rolled out. Google was clear when they said it is rolling out but they didn’t say how long it will take to roll out…

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