New to AdWords? Feeling intimidated? In this helpful how-to, columnist Dianna Huff explains how to start small with AdWords so that you can be successful, even if you’ve never done a paid search campaign before.

Is your link building campaign just not cutting it?

Columnist Andrew Shotland takes a look at the “near me” phenomenon and shares data that helps illuminate how to rank for these queries. The post ‘Things to do near me’ SEO appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

Video marketing is one of the smartest ways to market your business. The post How Video Marketing Can Transform Your Funnel by @Ryan1SEO appeared first on Search Engine Journal .

Last week, I reported about a Google update that touched down on Tuesday, February 7th. Well…

Users can keep track of saved places and share lists with others via text, email and popular messaging apps. The post Google Maps new feature lets users create lists of saved places that can be shared & accessed offline appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

After launching its first Valentine’s Day doodle two days ago on mobile, Google is now sharing the doodle and its accompanying game on desktop. The post What is a pangolin?

Google’s people also ask feature has gained a new way for searchers to explore topics in the desktop and mobile search results.

Last week, I personally saw my Google Analytics user interface flip from the old user interface to the new one they announced was coming back in October. I then started getting emails and tweets…

What is Google’s penguin algorithm, exactly? Roger Montti investigates. The post What is Google’s Penguin Algorithm, Really