Google has brought tappable shortcuts to mobile search, as well as its iOS and Android app, which gives users one-touch access to information. The post Google Rolls Out Mobile Shortcuts for Faster Access to Information by @MattGSouthern appeared first on Search Engine Journal
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…
Google are expanding their machine learning abilities and further diluting the exact match part of exact match keywords in Google AdWords. Learn what this means for your account, what actions you should and hear from the industry experts what they really think. The post When Google Exact Match Isn’t Exact Match… and What It Means in Practice by @AndrewLolk appeared first on Search Engine Journal .
Google has started implementing improvements to its ad policies, ramping up its enforcement of those policies, and providing new controls for advertisers. The post Google to Give Advertisers More Control Over Where Their Ads Appear by @MattGSouthern appeared first on Search Engine Journal .
Google is losing hundreds of millions in advertising dollars after several major US brands pulled their ads when they started appearing next to offensive and extremist content The post Google Loses Major Advertisers After Ads Appear Next to Extremist Content by @MattGSouthern appeared first on Search Engine Journal .
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Content may be a critical part of your marketing toolkit, but do you know how it performs against your business goals?
Google is testing larger images for their product listing ads, shopping ads, in the Google search results. Ramesh Singh shared a screen shot with me on Twitter showing the before and after with these ads…
“Social media evolution is inevitable. All you can do is evolve along with it.” – @carlosgil83 Click To Tweet Snapchat is a platform seemingly designed to confuse people of a certain age. Let’s say those of us who were high school age or older when Bill Clinton was president
Yesterday, during the AMA with Google session at SMX West, Google’s Gary Illyes may have confirmed the Fred algorithm update that targeted low value content on March 7th/8th…