This week in search, I covered a Google search algorithm update that seems somewhat large. I also covered that Google is now more confident about their mobile…
This week in search, I covered a Google search algorithm update that seems somewhat large. I also covered that Google is now more confident about their mobile…
Reports of the demise of phrase match have been greatly exaggerated, finds contributor Steve Cameron. It turns out that there are certain situations in which it comes in pretty handy. The post Phrase match is dead
With big players like Facebook and Apple committing to the technology, contributor Brian Smith argues that AR is becoming more than just a novelty for marketers.
Here are three SEO experiments that can deliver dramatic gains on a consistent basis. The post 3 SEO Experiments You Should Try This Year by @AdamHeitzman appeared first on Search Engine Journal .
With the new Sitelinks format for Google AdWords, you can now have as many as 8 Sitelinks in your ads.
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google Dance Tokyo t-shirts: Source: Twitter The new Android Oreo statue at…
It looks like the Google My Business insights, the analytics they provide to local businesses on how well their local listings are doing…
Learn how implementing AMP for e-commerce sites can help improve users’ experience and boost conversions. The post How to Implement AMP for E-Commerce by @natalieannhoben appeared first on Search Engine Journal .
The Power of Employee Social Advocacy [Infographic] The topic of employee advocacy is in no way new to the digital marketing realm, but there’s still a somewhat vague understanding of how powerful it can be for your marketing efforts. This new infographic shows how that advocacy and help you reach new audiences and amplify your message. Social Media Today The Engagement Gap: How B2B and B2C Firms Are Missing the Mark A recent survey of 1100 marketers found that 86% claim to have a deep understanding of how their customers want to engage — meanwhile, their actual customers disagree