Archive for December, 2017

Matt McGee – The Search Community Honors You

2017/12/29

This is part of the say something nice about an SEO/SEM series – feel free to nominate someone over here. Matt McGee, 49 years old lives with his family in Tri-Cities…

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Google Says They Will Keep FTC Commitments After Required Deadline

2017/12/29

So Google announced the other day, as I covered at Search Engine Land, that they are keeping their “current practices regarding the AdWords API Terms and Conditions and the domain-by-domain opt-out following the expiration of the voluntary commitments…

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How to Rank in 2018: The SEO Checklist – Whiteboard Friday

2017/12/29

Posted by randfish It’s hard enough as it is to explain to non-SEOs how to rank a webpage. In an increasingly complicated field, to do well you’ve got to have a good handle on a wide variety of detailed subjects. This edition of Whiteboard Friday covers a nine-point checklist of the major items you’ve got to cross off to rank in the new year — and maybe get some hints on how to explain it to others, too.

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Daily Search Forum Recap: December 28, 2017

2017/12/28

Here is a recap of what happened in the search forums today…

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SearchCap: Google expands reviews, disallows some negative reviews & top SEO columns

2017/12/28

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google expands reviews, disallows some negative reviews & top SEO columns appeared first on Search Engine Land.

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5 (less obvious) PPC trends to watch in 2018

2017/12/28

Here are several trends that will affect nearly every search marketer in the year ahead.

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Google: Long Term Noindex Will Lead To Nofollow On Links

2017/12/28

Google’s John Mueller explained in a webmaster video at the 54:51 mark that long term noindex, follow commands will eventually equate to a noindex, nofollow directive as well…

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Google again showing third-party reviews in local results

2017/12/28

Program has been in place since 2016 and involves direct, opt-in integration. The post Google again showing third-party reviews in local results appeared first on Search Engine Land

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Google Hopes To Communicate Larger Algorithm Changes In Future

2017/12/28

Danny Sullivan posted on Twitter that he hopes Google will communicate more about larger Google updates in the future.

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