Archive for May, 2022

Will Short Videos To Overtake Web Stories In Google Search?

2022/05/05

There is some speculation, and for good reason, that Google is showing more short videos over showing web stories in Google mobile search.

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PPC Survey: Adoption of Google Ads automation high, marketers unhappy with recommendations

2022/05/05

PPCsurvey.com has just released a new State of PPC Global Report for 2022. It includes input from more than 500 PPC specialists from around the globe.

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9 Creative Ways To Use Google’s Keyword Planner Tool via @sejournal, @ronlieback

2022/05/05

Take advantage of Google Keywords Planner despite its limited functionality. Here are 9 ideas to help you maximize its insights for SEO. The post 9 Creative Ways To Use Google’s Keyword Planner Tool appeared first on Search Engine Journal .

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Tips For Top-Performing Brand Awareness Campaigns On Facebook Ads via @sejournal, @closedloop

2022/05/05

Maximize your brand awareness campaign ROI with these proven tips for setting up and running more effective Facebook Ads. The post Tips For Top-Performing Brand Awareness Campaigns On Facebook Ads appeared first on Search Engine Journal .

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10 Creative Infographics & Why They Work [With Examples] via @sejournal, @alexanderkesler

2022/05/05

Infographics transform complex topics into engaging imagery. Check out 10 benefits, with examples, of leveraging this medium in your marketing.

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Moz Back In Google Search After Fraudulent DMCA Takedown

2022/05/05

Yesterday afternoon Moz’s home page was removed from the Google Search results after Google processed a fraudulent (or mistaken) DMCA takedown request. Moz is now back, within 12 hours from when Google learned about the issue – but there is no response from Google on how this could have happened as of yet.

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What Structured Data to Use and Where to Use it? via @sejournal, @martinibuster

2022/05/05

Google’s John Mueller offers advice on how to choose structured data The post What Structured Data to Use and Where to Use it? appeared first on Search Engine Journal

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Top Creator Economy & Video Ads Insights From IAB NewFronts via @sejournal, @gregjarboe

2022/05/05

Whether you’re a media buyer, ad executive, or creative, discover what’s happening in the industry with these highlights from the 2022 IAB NewFronts event.

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How to analyze your SEO competitors and find opportunities

2022/05/05

Understanding your competitors can give you tactical insights to help you discover opportunities. Before competing, athletes spend many hours understanding weaknesses to exploit and finding possible gaps in the playing field. Your digital marketing should come with the same level of insight and analysis.

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New Google Travel Search Features

2022/05/05

Google announced a bunch of new travel search features the other day across flights, hotels, destinations of interest and more. These new features aim at helping you “get inspired and research your options so you can book with ease when the time is right,” Google wrote

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