Archive for June, 2022

Googlebot will crawl and index the first 15MB of content per page

2022/06/23

Google has updated its help document on Googlebot to specify that Googlebot will crawl up to the first 15MB of the page and then stop. So if you want to ensure that Google ranks your page appropriately, make sure Googlebot can crawl and index that part of the page within the first 15MB. What is new.

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Twitter launches Campaign Planner

2022/06/23

Twitter has just launched Campaign Planner, a forecasting tool designed to help advertisers estimate campaign results before launching.

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4 Secrets Your SEO Agency Doesn’t Want You To Know via @sejournal, @tonynwright

2022/06/23

SEO agencies work differently with various types of clients. Discover what they think behind the scenes of months-long SEO work to reach goals together. The post 4 Secrets Your SEO Agency Doesn’t Want You To Know appeared first on Search Engine Journal .

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NBCUniversal, Google competing to help Netflix deliver ad-based option

2022/06/23

Google and Comcast Corp.’s NBCUniversal are competing to help Netflix create an ad-supported tier of it’s streaming service.

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Unconfirmed Google Search Ranking Update Spiking June 23rd

2022/06/23

We have been watching what I named the Google Juneteenth Search Ranking Algorithm tremors since the weekend and it is now spiking even more this morning. Seems like some sites hit by the May 2022 core update are seeing some big recoveries, many are not, and sites in general are reporting on big swings in the Google search results.

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How To Optimize Google Responsive Search Ads (RSAs) via @sejournal, @siliconvallaeys

2022/06/23

RSA is the default setting for Google Ads. Learn the best way to do testing in this step-by-step guide from Frederick Vallaeys. The post How To Optimize Google Responsive Search Ads (RSAs) appeared first on Search Engine Journal .

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Google Analytics 4: A guide to the Traffic Acquisition Report

2022/06/23

After nearly a decade of using Universal Analytics for website traffic analysis, you probably have a pretty good idea of where you need to go to get the data you need.

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SEO & Local Market Orientation For International Expansions via @sejournal, @motokohunt

2022/06/23

Local Market Orientation is the delicate balance of managing the expectations and needs of customers with the objectives, resources, and capabilities of your organization. The post SEO & Local Market Orientation For International Expansions appeared first on Search Engine Journal .

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Create campaign impact by reaching the Workday Consumer

2022/06/23

There’s a rise of the Workday Consumer who, due to changes stemming from the pandemic, unapologetically switches between employee, personal and consumer mode throughout the day. This behavior stands to have a significant impact on how your advertising engages them. Microsoft Advertising recently partnered with Forrester Consulting on research outlining how work and shopping behaviors have changed for people who work remotely.

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