Starting July 1st, Google is set to begin migrating Google Shopping campaigns to Google Performance Max campaigns. To prepare, join us to learn how Performance Max will change the way you advertise online and get the strategies you need for building optimal campaigns. Register today for “ Google Performance Max: Strategies for building optimal campaigns, ” presented by Channable.
If Camp MozCon has to come to an end, we wanted to send it off with a bang.
Google has announced a new way to create ads. The Ads Creative Studio was officially launched after a beta last year and is now available globally.
There are numerous ways to measure paid search and its contributions across channels. Your PPC strategies can guide specific user behaviors, and in turn, change how you measure attribution and cross-channel lift within your marketing mix. In this session at SMX Advanced 2022, Alyssa Altman and Andy Orlando discuss the role of paid search in attribution
Google is testing adding a videos section to the popular products feature in Google Search. Personally, I do not yet see this, but Punit shared screenshots of this on Twitter.
Planning to enter the biggest online market in the world? Discover Chinese search habits and learn about the top 5 Chinese search engines first. The post Top 5 Chinese Search Engines & How They Work appeared first on Search Engine Journal .
Google has updated the user agent string for the AdsBot Mobile Web crawler. Google said if you hard-coded the old user agent string, you will want to make sure to update that in your code.
Discover the 10 best tips to write posts that attract and engage your audience on any social media platform. The post Tips For Writing Social Media Interaction Posts That Get Noticed appeared first on Search Engine Journal .
Here are five steps you can take to make your site more user-friendly, and hopefully climb further up the search engine results page rankings. The post Why Having A User-First Approach To SEO Is Important appeared first on Search Engine Journal .
A full schema audit aims to ensure that your website has the most comprehensive schema types and corresponding attributes in place for your niche. Schema markup is a vital tool for search engine optimization