Archive for October, 2025

Google Q3 Report: AI Mode, AI Overviews Lift Total Search Usage via @sejournal, @MattGSouthern

2025/10/30

Google reports that AI features are adding searches rather than replacing them, pointing to more AI-led sessions and steady traffic flowing to sites. The post Google Q3 Report: AI Mode, AI Overviews Lift Total Search Usage appeared first on Search Engine Journal .

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Microsoft Advertising Web User Interface Is Currently Down

2025/10/29

Microsoft Advertising advertiser web interface is down and Microsoft’s Navah Hopkins said the “engineering team is investigating this issue with priority.” This only impacts the web interface, according to Hopkins and ad serving does not seem to be impacted.

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Chrome To Warn Users Before Loading HTTP Sites Starting Next Year via @sejournal, @MattGSouthern

2025/10/29

Google Chrome will enable “Always Use Secure Connections” by default in October 2026, warning users before accessing public sites without HTTPS encryption. The post Chrome To Warn Users Before Loading HTTP Sites Starting Next Year appeared first on Search Engine Journal .

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Google Ad Revenue Up 13% & Bing Ads Revenue Up 16%

2025/10/29

Both Google and Microsoft reported its earnings today; Alphabet’s Q3 2025 earnings and Microsoft’s Q1 2026 earnings. Google reported ad revenues up by 13% with $74 billion and Microsoft reported ad revenues up by 16%.

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Google Labs & DeepMind Launch Pomelli AI Marketing Tool via @sejournal, @MattGSouthern

2025/10/29

Pomelli, a Google Labs & DeepMind AI experiment, builds a “Business DNA” from your site and generates editable branded campaign assets for small businesses.

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Daily Search Forum Recap: October 29, 2025

2025/10/29

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Search ranking volatility is heating up again…

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Why The Build Process Of Custom GPTs Matters More Than The Technology Itself

2025/10/29

Strategic insights on building custom GPTs for SEO, focusing on product thinking, cultural nuance, accessibility, and aligning AI workflows with business outcomes.

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Google Search Ranking Volatility Around October 28th

2025/10/29

There may have been another Google Search ranking algorithm tweak around October 28th or so. I am seeing some rumblings both within the SEO community chatter and the third-party Google tracking tools. It seems some are noticing big search ranking swings around October 28th.

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Google Rolls Out Early Access To Gemini For Home Voice Assistant

2025/10/29

We all knew it was coming and now Google is roll out early access to Gemini for Home voice assistant in the U.S. You can either say “Hey Google” to your speaker or display to request specific help or answers, or talk naturally with Gemini Live by saying “Hey Google, let’s chat.”

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Google Merchant Center Preferred Audience For Promotions Restrictions

2025/10/29

Google Merchant Center now lets some merchants and advertisers define an audience for a promotion. This allows you to restrict who sees the promotion in Google Search for your Merchant Center shopping listings.

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