Google added a note to the About Google third-party rates for hotel ads saying after September 30, 2026 this will become unavailable. Google said campaigns will stop serving ads across all Hotel Ads inventory after September 30th.

Microsoft Advertising has opened up a new betas for Performance Max experiments. There are now Max upgrade or uplift experiment available in Microsoft Advertising.

Technical SEO now sits at the center of AI search readiness, giving LLMs the structure and signals they need to retrieve and cite content. The post AI Search Is Nothing Without SEO & It Knows It appeared first on Search Engine Journal .

John Mueller points to a Google case study showing how customizable layouts can skew which element the browser measures as LCP, plus the fixes. The post Google’s Mueller Flags A Case On Why LCP Fixes Miss the Target appeared first on Search Engine Journal .

Google Search now takes searchers directly to a domain’s AMP host pages, ending the viewer/cache serving path. AMP still ranks as normal.

Cloudflare now lets all sites manage AI crawlers as Search, Agent, or Training, with Sept. 15 defaults that can block Googlebot for sites blocking training

Cloudflare now lets all sites manage AI crawlers as Search, Agent, or Training, with Sept. 15 defaults that can block Googlebot for sites blocking training

Platforms lost younger audience share, too. Publishers still have the bigger problem. The data explains why.

Here is a recap of what happened in the search forums today…

Here is a recap of what happened in the search forums today…