With Google Ads releasing AI Max globally back in September, more and more advertisers are trying it out. While some of the early data can show it underperforms, some are seeing success by using it for specific applications.

Google has a bug with the Google Ads offline conversion uploads feature. Much, but not all, of the offline conversion data you upload is not being added to Google Ads. This obviously makes the reporting look off and bad for your ad campaigns.

Google rolled out Ads Advisor and Analytics Advisor a few weeks ago and did you know that it can reference and cite third-party external sources, outside of just Google’s own help documentation? Well, it does.

Google announced today at the Search Central Live event in Zurich that Search Console is rolling out more granular data.

Google disputes a report claiming ads will arrive in the Gemini app in 2026, saying there are no current plans to add them.

A practical look at Google Ads’ 2025 releases, key takeaways for PPC managers, and what’s likely to shape strategy in 2026. The post What Google’s 2025 Year in Review Tells Us About the Future of PPC appeared first on Search Engine Journal .

Google Search Console is testing a feature that shows how linked social channels perform in Google Search, including clicks, impressions, and queries. The post Google Tests Social Channel Insights In Search Console appeared first on Search Engine Journal .

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google is testing Search Live in AI Mode…

Publishers navigating the collapse of the search-to-traffic model need clarity on how emerging AI payment structures are reshaping value, leverage, and long-term strategy. The post LLM Payments To Publishers: The New Economics Of Search appeared first on Search Engine Journal .

Google announced it is adding social channels within the Google Search Console Insights report. This “lets you review Search performance of social channels associated with your website directly within Search Console,” Google wrote.