John Mueller, who works on the Google Search team, responded to a question that asks, “Does extensive Schema markup actually help Large Language Models (LLMs) understand your entity better, or is it just for Google Rich Snippets?” He responded to the question, prefacing it that it is his point of view and “this is not official guidance.”

Take the guesswork out of your marketing planning with our 2026 marketing calendar. Easily customize and reference key dates to create a successful content strategy.

Just like with Christmas day every year, so to with New Year’s Day – Google’s John Mueller and often other Googlers, are out and looking to respond to some questions on Google Search and SEO.

This is weird. It is 2026, and Google.com, the Google Search home page, is still showing yesterday’s New Year’s Eve doodle of 2025 going into 2026. But it is after 7 am ET here on January 1, 2026, and on all my devices, I see yesterday’s Google Doodle.

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Business Profiles adds new help page for requesting reviews via links or QR codes

How enterprise brands can stay visible and credible as AI transforms search behavior and measurement in 2026. The post 5 Key Enterprise SEO And AI Trends For 2026 appeared first on Search Engine Journal .

Google has rolled out fewer confirmed search ranking updates in 2025, then it did in all the past years where Google confirmed these updates.

Several months ago, back in March, Google added a screen to request reviews by sharing a link or QR code with your customers. Now, it seems Google has added a new help page on how to use this feature.

The Search terms report within Google Ads has this quick dropdown filter that lets you filter by search terms, search terms and landing pages from AI Max, search terms from Dynamic Search Ads and search terms and landing pages from Dynamic Search Ads.

The Search Engine Roundtable is made up of what you, the search community, are talking about. What are you, the search community, noticing in the search results, whether it be ranking changes, user interface changes, or beyond…