Author Archive

Google Is Aware Of And Warns Against Self-Serving Listicles

2026/04/14

As part of an article from The Verge taking aim at SEOs, Google says that they are aware of self-serving listicles and work to prevent this abuse from impacting results.

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Google Lists 9 Scenarios That Explain How It Picks Canonical URLs via @sejournal, @martinibuster

2026/04/14

Google’s John Mueller lists nine scenarios that lead Google to choose one URL as the canonical over another. The post Google Lists 9 Scenarios That Explain How It Picks Canonical URLs appeared first on Search Engine Journal .

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Google Ads & Google Analytics Data Controls Update

2026/04/14

Google posted an update for the Google Ads and Google Analytics data controls yesterday where changes will be coming to the sources of the data. Google said this is to “simplify data controls and remove redundant settings between Google Analytics and Ads, we are planning to consolidate controls based on where the data is used.”

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The Complete AI Research Workflow: From Prompt Discovery to Content Creation

2026/04/14

Is your content strategy ready for the newest evolution of search? Learn an easy 5-step workflow to track AI visibility and optimize your content using Moz Pro’s AI Research toolkit.

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New Google Spam Policy Targets Back Button Hijacking via @sejournal, @MattGSouthern

2026/04/13

Google added back button hijacking to its malicious practices spam policy. Enforcement starts June 15, 2026.

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Daily Search Forum Recap: April 13, 2026

2026/04/13

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Catching up on the newsletter…

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The Dangerous Seduction Of Click-Chasing

2026/04/13

News publishers chasing SEO-driven clicks often sacrifice audience trust, and pay the price when rankings collapse. The post The Dangerous Seduction Of Click-Chasing appeared first on Search Engine Journal

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How To Measure PPC Performance When AI Controls The Auction via @sejournal, @brookeosmundson

2026/04/13

Measure PPC performance in 2026 with AI-driven auctions, smarter attribution, profit-based metrics, and reporting frameworks built for Google Ads automation and AI search. The post How To Measure PPC Performance When AI Controls The Auction appeared first on Search Engine Journal

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Google’s Task-Based Agentic Search Is Disrupting SEO Today, Not Tomorrow via @sejournal, @martinibuster

2026/04/13

A recent announcement by Google signals the start of a massive change in how the internet and search work.

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How AI Chooses Which Brands To Recommend: From Relational Knowledge To Topical Presence via @sejournal, @Dixon_Jones

2026/04/13

Research on language models reveals how brands win or lose in AI-generated recommendations based on association strength. The post How AI Chooses Which Brands To Recommend: From Relational Knowledge To Topical Presence appeared first on Search Engine Journal

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