Google seems to be showing fewer and fewer PDF files, and when it does show PDF files, it seems not to show them from some pretty important sites, like IRS.gov, New York State, and some others. But in some cases we are seeing Google show PDF documents, without you having to explicitly filter for PDF file types.

84 Reddit threads entered the retrieval pool. Zero got cited

Google has brought its developing-topic link carousels to AI Mode, putting timely article links and Preferred Sources prominently inside AI responses. The post Google Brings Developing-Topic Link Carousels To AI Mode appeared first on Search Engine Journal

AI can flatten decades of localized expertise into one generic brand impression, meaning global brands must translate credentials into evidence machines actually recognize. The post Why International SEO Needs Machine-Recognizable E-E-A-T appeared first on Search Engine Journal .

Here is a recap of what happened in the search forums today…

An owned promo code page can keep purchase-ready shoppers away from coupon affiliates and recover revenue leaking from ecommerce checkout flows. The post Your Promo Code Field May Be Sending Revenue To Affiliates appeared first on Search Engine Journal .

Google sent out emails to some advertisers notifying them that starting October 1st, Google Local Service Ads will charge for some missed and subsequent calls over the platform.

Google seems to be showing AI Overviews at the top of the search results page when you specifically search for stock price queries – such as for [GOOG stock] or [MSFT stock] and so on. I was able to replicate this myself and it is just weird to show the AI Overview at the top for this queries and it seems to make the search results less relevant.

Google Ads is testing loading the sponsored results in the mobile search results interface with an animation.

Google’s John Mueller said on Bluesky that there is nothing special for one to do for generative AI responses within Google Search. He wrote, “from our POV there’s nothing really special you need to do for generative AI responses in search.”