AI search broke the link between traffic and revenue. This piece explains how SEO creates demand without page views.

Understand why entity linking is becoming a strategic requirement for local SEO in AI search environments. The post Case Study: How Entity Linking Can Support Local Search Success appeared first on Search Engine Journal

Interview with Perplexity AI offers insights into what makes AI answer engines different from regular search The post Perplexity AI Interview Explains How AI Search Works appeared first on Search Engine Journal .

Here is a weird one – one person named Kunjal Chawhan spotted a Google AI Overview that had an HTML font strikethrough in the text. So it looks like Google is offering an answer, but it’s struck through as a false answer…

Back in May, Google announced updates to shopping in AI Mode. One of those announcements is to help you narrow down your AI Mode results for shopping queries using query fan-out. Well, here is an example of that where Google AI Mode is prompting you to narrow down the options.

Yep, back on comments from Google on the LLMs.txt file.

Navah Hopkins, the Microsoft Advertiser Ads Liaison, asked on LinkedIn if you will be adding Microsoft Advertising part of your marketing mix in 2026? The poll had over 200 responses, with most saying it is already included in that mix but 36% saying they will be adding it to the mix.

Google AI Mode is showing really light colored fonts for product pricing and inventory when you click on a product. This differs from the normal font type in the main Google Search results interface.

New data from BrightEdge shows which kinds of finance-related queries trigger AI answers and which kinds do not The post Data Shows AI Overviews Disappears On Certain Kinds Of Finance Queries appeared first on Search Engine Journal .

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.