SEO

Facebook & Instagram Shops Integrate With Shopify via @MattGSouthern

Posted by admin on 2021/02/14 at 1:21 am

Facebook and Instagram Shops are adding Shopify as a payment option which is estimated to increase conversion rates by 1.72x. The post Facebook & Instagram Shops Integrate With Shopify via @MattGSouthern appeared first on Search Engine Journal .

GooglePlex Sunflower

Posted by admin on 2021/02/13 at 7:08 pm

Google Won’t Penalize Your Site For Missing Logos, Menu Links Or Footers

Posted by admin on 2021/02/13 at 2:43 pm

Google’s John Mueller said Google does not have manual action penalties for building sites that are missing logos, or missing the menu links at the top or even the footers at the bottom. John said on Twitter “I’m not aware of any manual actions / penalties that we’d apply for lack of those items.

How to Develop Your PPC Strategy via @LisaRocksSEM

Posted by admin on 2021/02/13 at 2:40 pm

A successful PPC campaign begins with a goal-oriented strategy. Learn five common PPC goals and what you can do to accomplish each one.

Google SEO Advice On Temporarily Removing Site Functionality In Support Of Action

Posted by admin on 2021/02/13 at 10:33 am

Google’s John Mueller shared a number of tweets the other day with specific SEO advice around what to do when you remove or disable functionality of parts of your website or your whole website in order to encourage users to take action on an issue. So maybe you replace your home page with a message or something else, you want to avoid any SEO issues with doing that

Google: Shorter Domains Are Not Better For Ranking Or SEO

Posted by admin on 2021/02/13 at 7:56 am

Google’s John Mueller said that having a shorter domain name or a shorter URL is not going to benefit you in terms of your SEO and ranking in Google Search.

Google Search Scroll To Text On Free Product Results

Posted by admin on 2021/02/13 at 4:02 am

Google is expanding the scroll-to-text feature it has on featured snippets and some other search elements to the free top product listings boxes. Brodie Clark spotted this for a search on [bluetooth headphones] and I was able to replicate this

Daily Search Forum Recap: February 12, 2021

Posted by admin on 2021/02/13 at 12:13 am

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…

Google My Business & Local SEO in 2021 [Podcast]

Posted by admin on 2021/02/12 at 9:47 pm

On today’s Search Engine Journal Show LIVE, Loren Baker and Greg Gifford will be going over what’s important and what’s changing for Google My Business and Local Search in 2021. First off, they discuss the recent add-ons for Google My Business for auto dealers when it comes to inventory. Second, the ability to sync Google My Business and Google Merchant Center to highlight products available at different locations.

Google Image Search Update Reduces Duplicate Images (November 2020)

Posted by admin on 2021/02/12 at 7:28 pm

Google announced it rolled out a Google Image Search algorithm update in November 2020 aimed at reducing duplicate images in the search results, to instead show “relevant yet visually distinct” images.