Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google launched a ton of new features across search, maps…
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Daily Search Forum Recap: November 18, 2022
The last few weeks have been nothing short of dramatic over at Twitter headquarters. But before we get into that, I just want to thank dark-paul gosselaar for our cover image inspiration. And I would be remiss if I didn’t mention that I sympathize with all of the employees who have been let go, by choice or not.
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Are we officially saying goodbye to Twitter? It depends on who you ask
Google Business Profiles can be claimed by the owner or business manager in Google Maps or in Google Search.
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Don’t fall for fake ownership requests for your Google Business Profile
Earlier this year, YouTube announced a new fund aimed at helping black creators find dedicated partner support, seed funding invested into the development of their channels, and the opportunity to participate in bespoke training, workshops and networking programs.
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YouTube just announced its 2023 class of #YouTubeBlack Voices Fund creators
This week, we learned that Google’s Panda update at one point in time evolved into what was called the Google Coati update. Google also had another weekend update last week
Risk-taking is part of any marketer’s job. No strategy is guaranteed to work.
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5 best practices for tracking offline conversions in Google Ads
Google’s John Mueller was asked about the impact of changing the author’s name on an article. John gave three pieces of advice in response to the question, (1) use author annotations, (2) rewritten content should use the new author’s name and (3) do not randomly change author names.
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Google: Don’t Randomly Change The Author Name, Use Author Annotations & Updated Content Use New Author
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Dawn Anderson asked Google’s John Mueller if redirecting a non-relevant page would cause the destination page (where the redirect it going towards) to be less relevant and cause any ranking issues for its relevant queries. John said no, “I can’t think of a way that would have a negative effect there,” he added.
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Google: Redirects From Non Relevant Pages Won’t Cause The Destination Page To Be Less Relevant
Google’s formula for success requires a balance of doubling down on what’s working, and “placing calculated bets to unlock future growth.” The formula comes directly from Google’s best practices playbook.
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Google’s formula for navigating economic uncertainty involves “doubling down”
Nov 22
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Google’s Danny Sullivan said that not only can a rich result manual action result in the removal of your rich results from displaying in Google Search but also it can lead to a wider “broader spam manual action that involves ranking.”
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Google: Rich Results Manual Actions Can Lead To Removal Of Rich Results & Broader Spam Penalties