Advertisers will now have the option to select “Action – Online Conversions” as a goal when setting up your plans in Reach Planner and can also add Video Action Campaigns to existing plans. What is the Reach Planner. The Google Ads Reach Planner makes it easier for advertisers to plan for Conversions, Views, Reach, and Impressions-based metrics.
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Google Ads Reach Planner now forecasts Video Action campaigns
Here is a recap of what happened in the search forums today…
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Daily Search Forum Recap: November 10, 2022
YouTube has just announced an expansion of its comment translation tools, as well as broader access to Smart Replies, its streamlined, template response option which allows fast replies on videos. Comment translations
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YouTube has expanded its comment translations and smart replies
After receiving consumer pushback from raising its subscription prices, Netflix rolled out its newest tier: Basic with Ads, in November 2022.
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New Netflix Ads Tier Comes With An Unpredictable Price via @sejournal, @brookeosmundson
All parties involved in the content creation process know just how much time, effort and financial resources go into it. Writing a piece of content with a chance of ranking at the top of the search results takes up a good chunk of those resources
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3 simple steps to automating content creation for businesses by SE Ranking
YouTube now has a global Target frequency goal option for video campaigns.
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YouTube has launched a global Target frequency feature
Google just announced the rollout of Ads Editor v2.2.
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Google rolls out Ads Editor v2.2 with optimized targeting, 11 other features
It is estimated that around 61 million Americans live with a disability . This represents about 18% of the total population of the United States as of the 2022 Census. Viewed another way, that 61 million figure would represent the entire population of the countries of South Africa or Italy.
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Are you using an accessibility overlay to help disabled users? Don’t!
Google has posted about another data issue with the Search Console reports, this one impacted the Discover reporting in the performance report section on October 23, 2022. This was a data logging issue that only impacted reporting, the Google Discover results were not directly impacted by this reporting bug.
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Google Search Console reporting bug with Discover performance report
Google has confirmed a delay with the Google Search Console API being a bit more delayed than normal. Daniel Waisberg from Google said the “delay was caused by processing issues, and should be back to normal in the next few days.”
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Google Search Console API Delay Confirmed, To Be Fixed In Days