Talk about a busy month, we didn’t just have one or two confirmed updates this past month – we had three! We had the helpful content update finish rolling out on September 9th, we then had the September 2022 core update kick off on the 12th, and then the September 2022 product reviews update on the 20th.
Original post:
October 2022 Google Webmaster Report
If you’re looking to get new clients in the door, a content refresh may be the next best step for your law firm. The post How To Get Law Firm Leads By Refreshing Your Content appeared first on Search Engine Journal .
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How To Get Law Firm Leads By Refreshing Your Content via @sejournal, @xandervalencia
Google Search now has a grid layout option labeled “more hotels.” This is even when Google shows the hotel listings sections, other hotel listings, explore more hotels, and now also this “more hotels” four grid layout.
Follow this link:
Google Search "More Hotels" Grid Layout
Google Shopping seems to be testing or maybe has launched a new chat feature in the product search results. I personally cannot replicate this at the time I am writing this but Saad AK spotted this and posted a screenshot on Twitter.
Original post:
Google Shopping Chat Feature On Product Results
In September 2020, Google added a new section for “health and safety” attributes to Google Business Profiles (formerly Google My Business). Those remained as an option until last week, Google removed those health and safety attributes late last week.
Excerpt from:
Google Business Profiles Removes Health & Safety Attributes
There seems to be a much higher level of Google Business Profiles suspended in the past couple of weeks than one would typically see. So a higher number of businesses set up in Google Maps are being suspended and removed from the Google local search results.
Continued here:
Google Business Profile Suspensions Spiking
E-commerce is expected to grow by 15.5% this year, to $236 billion. In the US, online sales might finally eclipse brick-and-mortar, making e-commerce the most significant way to drive Q4 revenue
See the original post here:
12 ways to boost cross-channel sales in Q4
We may have mentioned a time or two that podcasts are a great way for B2B marketers to release content . But since my first B2B podcasting post (way back in the before times of 2018, how naive we were), the landscape has changed significantly
Read this article:
5 Podcasting Trends Every B2B Marketer Should Know
Google’s helpful content update has finished rolling out, and while it didn’t create the impact many anticipated , it’s certainly turned our attention to reviewing and improving content.
Read the original:
25 tips to optimize your content for people and search engines
Whether speaking to senior management or just trying to figure out what direction our SEO strategy should take next, as SEOs we often find ourselves asking the same question: “but what could I get from this?” Particularly when we’re prioritizing work across different keywords, it can be hard to know: What rank we can expect to achieve (rather than just assuming position 1 for everything). What we could get from that ranking in terms of traffic/conversions. What that means in terms of additional traffic or revenue It can really trip us up if any of our predictions are based on wild rankings we could never achieve, or if we accidentally include traffic we’re already getting anyway! So, what’s the solution to solve all of that, and ensure we focus on getting the biggest bang for our buck?
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Uncover Your Most Valuable Keywords with Aira’s New Keyword Opportunity Estimation Tool