Now that Google is encouraging publishers to use proper lastmod dates in their sitemap files, what happens if your lastmod date is incorrect and shows the wrong date. Gary Illyes from Google said either Google trusts your lastmod date or doesn’t, there is no in between.
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Google: We Either Trusts Or Doesn’t Trust Your Sitemap’s Lastmod Date
Google seems to be testing categorizing or organizing the search results on the search results page.
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Google Tests Organized Search Results Page
Apple held its WWDC event yesterday and while I found Craig Federighi’s helmet used for jumping out of the airplane in the Apple skydiving suit to be super entertaining, Apple ended with big news – a new Siri powered by Apple Intelligence (AI) and OpenAI’s ChatGPT.
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Apple Siri Getting Useful With Apple Intelligence & ChatGPT
Maximize campaign performance with Google Ads automation settings. Be the ultimate decision-maker for your account and exert more control over your advertising efforts. The post How To Make Sure Google’s Automation Settings Aren’t Working Against You appeared first on Search Engine Journal .
Confused by recent Google updates? Download our latest Google Ranking ebook and learn valuable insights and tips from 11 SEO experts. The post Google Ranking Systems & Signals: How To Adapt Your SEO Strategy In 2024 & Beyond appeared first on Search Engine Journal
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Google Ranking Systems & Signals: How To Adapt Your SEO Strategy In 2024 & Beyond via @sejournal, @sejournal
When you establish a distinct and powerful brand identity, your business can protect itself from the competition in much the same way a moat protects a castle. Learn how to build a strong brand moat with SEO in this blog post
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How to Build a Strong Brand Moat With SEO
Google’s Search Liaison responds to the idea of CTR for ranking and to suggestions of connections with the HCU The post Google’s Statement About CTR And HCU appeared first on Search Engine Journal .
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Google’s Statement About CTR And HCU via @sejournal, @martinibuster
Apple unveils ChatGPT integration, sparking concerns about search, discoverability, and closed ecosystems. The post Apple’s AI Push: ChatGPT For Everyone, But At What Cost
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Apple’s AI Push: ChatGPT For Everyone, But At What Cost? via @sejournal, @MattGSouthern
Google to update GA4 attribution, correcting paid search conversion tracking while potentially impacting ad budgets. The post Google Analytics Update To Improve Paid Search Attribution appeared first on Search Engine Journal .
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Google Analytics Update To Improve Paid Search Attribution via @sejournal, @MattGSouthern
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Google’s Search Console now provides ecommerce sites data on product listing performance across Google’s shopping surfaces.
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Google Gives Merchants New Insights Into Shopping Search Performance via @sejournal, @MattGSouthern