Search engines are getting far better at figuring out and matching a searcher’s intent. That means that a big part of search engine optimization (SEO) is writing great content that meets the search intent for specific terms. Great content isn’t the only factor, though.
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What’s Involved in a Technical SEO Audit?
The surprising reality about what’s going on with Google SGE, why it’s still in Google Labs and what’s next for AI Search The post Why Google SGE Is Stuck In Google Labs And What’s Next appeared first on Search Engine Journal .
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Why Google SGE Is Stuck In Google Labs And What’s Next via @sejournal, @martinibuster
Don’t miss out on the latest Google Business Profile enhancements! Regularly monitor and optimize your profile for accurate information with this in depth guide. The post Google Business Profile: A Complete Guide for Local SEO appeared first on Search Engine Journal .
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Google Business Profile: A Complete Guide for Local SEO via @sejournal, @sherrybonelli
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google is cutting their SEO starter guide in half…
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Daily Search Forum Recap: January 26, 2024
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Google’s Search Relations team plans to update their SEO Starter Guide, focusing on debunking myths and modernizing advice. The post Google’s SEO Starter Guide Updates: Branding In, Keywords Out appeared first on Search Engine Journal .
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Google’s SEO Starter Guide Updates: Branding In, Keywords Out via @sejournal, @MattGSouthern
Google has confirmed that issue where sites would rank during the week and then not rank on the weekends – just wild. We had an unconfirmed Google ranking update this week after having a calm weekend.
Google is in the process of reworking its popular SEO starter guide, which it initially released in 2010. The starter guide is about 8,500 words right now, but it will be less than half that when the revised SEO starter guide comes out.
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Google SEO Starter Guide To Be Cut In Half
Google is testing a price slider for some queries where narrowing by price may make sense. We’ve seen Google show price range sliders for products and price slider filters for hotels but now we are seeing a price slider filter for normal product results.
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Google Tests Price Slider Filter In Search For Product Results
Gary Illyes from Google said that the HTML structure for your web pages does not matter much for rankings. He said this on the latest Search Off The Record podcast, saying, “I know that some people like to think that HTML structure matters all so much for rankings, but in fact, it doesn’t matter that much.”
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Google: HTML Structure Doesn’t Matter Much For Ranking
Just like Microsoft has been testing swapping out the Bing Chat link with the Copilot link within the Bing Search results pages, now Microsoft is testing swapping out the Bing logo with a Copilot logo. This is all for the rebranding of Bing Chat to Copilot, which started two months ago.
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Bing Home Page Swapping Out Bing Logo With Copilot Logo