Google announced major changes to Google Assistant, removing close to 20 features and switching how the Google App works with the Google Assistant. This may be a win for Google Search, a loss for Google Assistant, or maybe AI will take over everything in the coming years?
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Did Search Win With The Google Assistant Feature Loss
Microsoft announced it is going to do away with Hotel Center subaccounts on February 6, 2024 and you should migrate to Lodging campaigns instead.
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Microsoft Advertising Dropping Hotel Center Accounts For Lodging Campaigns On Feb 6
Google has updated its structured data documentation to now use hashtags for @id references. If you don’t use hashtags, it is fine, but Google said it is “schema best practice to use hashtags as resolvable in-page node identifiers in RDF.”
Originally posted here:
Google Updates Structured Data Examples To Use Hashtags For @id References
Google has posted a clarification of what it calls its sensitive event policy under the Inappropriate content policy within Google Ads. This applies to Google Ads, Google Merchant Center, Google AdSense, Admob and more.
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What’s Google Ads Sensitive Event Policy
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Microsoft unveils new generative AI tools for retail media, enabling easy ad creation and omnichannel optimization. The post Microsoft’s New AI Tools Let Anyone Create Retail Media Content appeared first on Search Engine Journal .
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Microsoft’s New AI Tools Let Anyone Create Retail Media Content via @sejournal, @MattGSouthern
Microsoft unveils new AI tools to bring retailers into the digital age. The post Microsoft AI Takes Retail Shopping To The Next Level appeared first on Search Engine Journal .
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Microsoft AI Takes Retail Shopping To The Next Level via @sejournal, @MattGSouthern
Here is a recap of what happened in the search forums today…
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Daily Search Forum Recap: January 11, 2024
Tailor campaigns for diverse industries, delivering bespoke digital solutions efficiently to save you time and streamline your process. The post Media Planning: 4 Tips For Planning Your Digital Media Mix appeared first on Search Engine Journal .
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Media Planning: 4 Tips For Planning Your Digital Media Mix via @sejournal, @joshuacmccoy
Conducting your first migration or looking to improve your workflow?
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What I Have Learned From Conducting Over 100 Website Migrations
Google has updated the auction insights box within the Google Ads console for Performance Max campaigns. The update now shows top advertiser data with comparison data and a new section labeled “competitors entering and exiting”.
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Google Ads PMax Auction Insights Box Adds Competitive Data