Archive for October, 2013

Content Publishing Tips for Brands From the Experts

2013/10/18

Brands publishing news content isn’t a question anymore. Brands must master publishing to rise above the competition, get attention from search engines, feel the sharing love in social, and create brand advocates that ultimately convert into sales

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Google Launches Expanded AdWords PLAs On Mobile Devices

2013/10/18

Google rolled out product listing ads (PLAs) on mobile devices in March. Now the company has launched an updated display for PLAs on smartphones that allows more products to be displayed from the search results page.

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US Search Awards: Giveaway Winners Announced! #Pubcon by @itsduhnise

2013/10/18

Benjamin Beck and Juliana Hughes, congrats! You’re going to the inaugural US Search Awards with Search Engine Journal next Wednesday night at Treasure Island.

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9 Tips For Getting Free Clicks Through Google News

2013/10/18

“News is anything that’s interesting, that relates to what’s happening in the world, what’s happening in areas of the culture that would be of interest to your audience.” Kurt Loder, American journalist. Consider this: does the above quote describe the content of your… Please visit Search Engine Land for the full article.

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Gathering New Keyword Insights In A (Not Provided) World

2013/10/18

Not Provided is all anyone is talking about these days — with good reason. Holding data hostage and forcing users to buy ads to see it is pretty dirty pool, in my opinion. Most of my clients cannot lay out the money just to grab data, so we’ve had to come up with some creative […] Please visit Search Engine Land for the full article.

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Turn Domain Bias In Search Results To Your Advantage

2013/10/18

There’s been valid debate over how influential keyword and exact match domains are in search engine optimization. Whether or not the latest Google or Bing algorithm takes the words in your domain name into consideration, the reality is that searchers — those consumers actually choosing…

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3 Key Ways B2B SEO Impacts Demand Generation Efforts

2013/10/18

SEO plays a key role in demand generation initiatives by cultivating significant organic search traffic and leads.

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Online Marketing News: Forbes Cashing in on Native Ads, Google Ads Starring You, Top Tech Trends for 2014

2013/10/18

Birthday Emails #Infographic –This email client solution provider conducted research involving more than 180 B2C brands—including retailers, restaurants, manufacturers, travel and hospitality, and nonprofits—shows that there’s plenty of opportunity for brands to delight subscribers with best wishes on their special day. Check out the stats and tactics below to learn the who, what, when, why and how of birthday emails.

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Facebook Retail Advertisers Averaging 152% ROI [Report]

2013/10/18

Performance on Facebook advertising for retailers is increasing significantly, meaning advertisers should feel confident about in their Facebook ad spends for the upcoming holiday season, according to a new report released by Nanigans.

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7 Ways to Quickly Increase WordPress Speed by @nikolicdragan

2013/10/18

Everybody seems to be in a hurry these days, and online loading times matter. Studies show that speedy WordPress websites perform better in terms of: Conversions Usability SEO (search engines really appreciate speed) Likeability Time People Spend Browsing Now, let’s take a look at how to quickly increase the speed of your WordPress website! 1

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