Archive for October, 2013

Google Makes Mobile Search Faster With Ping Attribute

2013/10/04

Ilya Grigorik, a Google developer advocate, announced last night a small tweak Google made to the mobile search experience that will speed up the mobile search experience on mobile Safari and Chrome by 200-400 milliseconds. By implementing a attribute named , Google is able to..

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New Data Suggest AdWords Enhanced Campaigns Actually Work

2013/10/04

Nearly two months after the forced roll-out of Enhanced Campaigns in AdWords, at least one key question remains unanswered: are we better off today than we were before?

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5 Ways to Unlock the Value of the AdWords Dimensions Tab

2013/10/04

The Dimensions tab in Google AdWords has a lot of data that you can tap into to identify insights that will take your account to the next level. Here are five ways to use the information to optimize your campaigns and get ahead of the competition.

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Google’s Stopwatch Stops Ticking

2013/10/04

In August, Google launched a stopwatch like feature where you can search for [set timer for X] and Google would launch a stopwatch timer. This feature has stopped working. It use to work somewhat like this, as I captured in our animated GIF…

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Online Marketing News: Social Tools, Instagram Ads, Apple Tops Coca-Cola, Marketing Automation Trends

2013/10/04

25 Awesome Social Media Tools (Your Brand Should Be Using) – When you’re managing your business on social media, it’s essential that you equip yourself with the right tools to do the job. Having the platforms and apps in place to effectively measure your ROI and maximize your social strategy will ramp up your results. This infographic from The Social Media Strategies Summit takes a closer look at 25 free and paid social media tools your brand should be using.

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Marin Bridges the Gap in Tracking Advertising and SEO Across Engines

2013/10/04

Marin Software’s latest feature release, Channel Connect, allows advertisers to track ROI across search engines outside of Google and Bing, as well as brings organic search performance data into one platform for its customers.

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Top Social Tactics For Search Marketers

2013/10/04

When it comes down to social’s impact on search, it all comes down to three things: Trust, credibility and quality.

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Did Google’s Hummingbird Algorithm Hurt Your Site’s Rankings?

2013/10/04

Last week, Google told us they pushed out a completely rewritten algorithm named Hummingbird. They said the new algorithm was released a month or so ago and no one should have noticed it. But as I said, I think we did notice something..

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Interview From #SESSF: Amanda DiSilvestro Of Higher Visibility On Content Marketing Strategies by @johnrampton

2013/10/04

In an interview conducted at SES 2013 in San Francisco, Amanda DiSilvestro of Higher Visibility discusses the state of guest posting as it relates to SEO. Amanda is the content queen at Higher Visibility so I began the interview by asking her how she continuously comes up with ideas for new content. Hear her response in the video below: Here […] Author information John Rampton Managing Editor John Rampton is an entrepreneur, full-time computer nerd, PPC guru at Maple North and founder at PPC.org .

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