Today’s Google logo honors renown chemist Percy Lavon Julian, the first African American scientist to be inducted into the National Academy of Sciences. During his career, Julian made a number of significant chemical advancements, including the creation of Aero-Foam, a soy-based product… Please visit Search Engine Land for the full article

Customer Service Inquiries Up 44 Percent on Twitter — But Response Times Are Down – While many brands are getting better at engaging audiences on social media, customer service still presents a challenge. According to a Simply Measured Analytics about how top brands use Twitter for customer service, mentions of dedicated customer service accounts on are up 44 percent but the average response time is down 10 percent.

For years, Matt Cutts has been the face of Google, addressing various search quality and optimization issues. Most webmasters and search marketers pay close attention when he speaks. Here are some of Cutts’ most notable moments from 2000-2005

Display network campaigns can be tricky and many advertisers worry they might burn a lot of budget for […] Author information Rocco Baldassarre Founder & CEO at Zebra Advertisement Founder and CEO of Zebra Advertisement, a result oriented SEM consulting firm. Rocco consults companies that spend up to US$5M in PPC advertisement budget per day, speaks 3 languages, and has been recently shortlisted as Young Search Professional of the Year by the 2013 European Search Awards and by the 2013 US Search Award.

Display network campaigns can be tricky and many advertisers worry they might burn a lot of budget for […] Author information Rocco Baldassarre Founder & CEO at Zebra Advertisement Founder and CEO of Zebra Advertisement, a result oriented SEM consulting firm.

Twitter announced new profile page designs are rolling out to users over the next few weeks or so. People are calling the new design, Facebook-like…

The rumors were true, Google has indeed went the not provided route for paid search ads, AdWords ads. Let me step back and explain what is happening, so you really understand it..

Search Engine Land’s SMX London search marketing conference is returning to the UK on May 13-14, 2014. We’ve got a revamped, updated agenda, and have already confirmed dozens of world-class speakers. SMX London is a can’t-miss event for all serious marketers, whether you’re…

Google loves showing video thumbnails in the search results, when the query seems to be answered with a video. You know…

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