Archive for July, 2014

New Google AdWords PLA Test Groups Products By Price

2014/07/11

This could get interesting. Last month, we saw Google running a test that ranked product listing ads (PLAs) by ratings and reviews in search results. Now, a new test groups and ranks products by price

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New AdWords Quality Score Info: What You Need To Know

2014/07/11

By now, you’ve probably seen (or at least heard about) Google’s recent video and new white paper about Quality Score in AdWords. In fact, when I first heard about the updated Hal Varian video, I was a bit surprised, given that Google hasn’t bothered to update it for about five years!..

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Google Solicits Feedback On Right To Be Forgotten

2014/07/11

Google, which has explained that implementing the EU’s new Right To Be Forgotten mandate has been difficult, has opened up a new form allowing the general public to offer it advice. Google’s new form invites Google users to submit their thoughts and feedback on the Court of Justice of… Please visit Search Engine Land for the full article.

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6 Ways to Distribute Content and Boost Your Blog Traffic by @missanna_f

2014/07/11

With marketers around the world continuing to make huge investments in content marketing, it is important to not just create high quality content, but also to ensure your content is seen and shared. If you are going to invest a large amount of time and money in creating top content, don’t let it lay unread and unappreciated in the depths of the internet

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Online Marketing News: #NewTweetRecord, B2B Wants To Go Automatic, Tweeting Is Bad For The Bedroom

2014/07/11

With 35.6 Million Tweets, Germany’s 7-1 #WorldCup Win Over Brazil Sets A New Twitter Record [STATS] –  Tuesday, in a match that will be remembered for a long time and likely take the host nation (and its ardent fans) years to recover from, Germany humiliated a Sunday league-esque Brazil side 7-1 in the World Cup semi finals. AllTwitter How To Be in the Top 5% of Bloggers [Survey] –  Orbit Media Studios conducted a survey of more than 1,000 bloggers to better understand the processes of industry experts

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3 Tests to Determine if Mobile Ads are Right for Your Online Store

2014/07/11

Mobile is big, and getting bigger.

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AdWords Scripts For MCC: How to Detect Account Anomalies Automatically

2014/07/11

If you’re anything like me, one of your least favorite parts of working on AdWords is taking care of all the tedious and repetitive tasks that are part of good account management. While necessary for great results, they’re also are boring tasks we often wish we could hand off to someone else, maybe even leave it for the computer to handle

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Google Maps UFO Pegman Makes An Appearance Again

2014/07/11

Google Maps posted on their Google+ page that yesterday was the 67th anniversary of the Roswell UFO incident.

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Google Webmaster Blog Redesigned

2014/07/11

Google has redesigned the Google Webmaster Central Blog yesterday to give it an updated and cleaner look and make it work better on mobile devices.

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Google Ad CTR Goes Up After Removal Of Authorship Photos by @mattsouthern

2014/07/11

Google made the decision late last month to remove authorship photos from search results.

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