Facebook and Display Ads Should Be Credited For 830% More Revenue –  A recent Facebook-funded study conducted by Datalicious, a full-service data agency, found that Facebook and display advertising should be credited for 830 percent more revenue than previously thought. Inside Facebook Facebook to Begin Auto-Enhancing Photos –  Facebook will begin auto-enhancing photos that are uploaded via its iOS application, with Android to follow shortly thereafter, Josh Constine of TechCrunch reported. AllFacebook The 8 Biggest Problems Facing Social Media Marketers – More than four in 10 marketing professionals cite lack of in-house resources and skills as the biggest obstacle to achieving social media marketing success, reveals a new study. Ascend2 polled marketers worldwide and found that 43 percent said that they simply did not have the right caliber of skilled employees to deliver on their social media campaigns

I’d like to mention two books that stood out for me in 2014: Nonfiction: The First 20 Minutes . Gretchen Reynolds is a New York Times columnist who distills health and exercise research down to practical, readable advice.

Posted by josh_bachynski Penguin is back at the forefront of many marketers’ minds now that the third iteration of the algorithm update has been released, and a rumor has begun circulating that you can weasel your way out of a Penguin penalty by simply submitting a disavow file. In today’s Whiteboard Friday, Josh Bachynski breaks down that argument and starts a realistic discussion to find the answer. While we (and, as you’ll see, Josh) don’t have definitive answers, we hope you’ll join in with your thoughts in the comments! For reference, here’s a still of this week’s whiteboard! Video transcription Hi

Happy New Year 2015 everyone! Today some of the search engines have special logos celebrating the first day of 2015, New Years Day. Yesterday, we posted some of the…

From all of us at TopRank Online Marketing , we wish you a new year of great health, rich relationships and abundant success! We’ve experienced incredible growth ourselves this past year, doubling our staff, adding and renewing record numbers of clients and growing our industry footprint. 2015 has even more expansion in store and we would like to thank you for being a part of our community! We appreciate your time, engagement and look forward to an even more exciting year in 2015.

Google isn’t the only game in town and isn’t even the best alternative for many specific search tasks and needs. Here’s how to escape Google’s grip with Bing, Blekko, BuzzSumo, DuckDuckGo, SocialMention, Quantcast, Topsy, Wolfram|Alpha, and more.

Mobile isn’t the future of marketing, it’s our current reality. With more than 160 million consumers using smartphones in the U.S., it’s no surprise that mobile ad spending will hit nearly $18 billion this year, according to Gartner. Mobile search is the door to discovery, but what happens beyond browsing

A new study analyzes the best comparison shopping engines based on traffic, revenue, conversion rate, return on spend, average CPC, quality of merchant tools, and merchant response ratings to help guide marketing spend for online retailers.