As new research proves, users often switch devices before converting. Contributor and Googler Matt Lawson digs deep into cross-device conversions and what they mean for you.

Join the SEJ Think Tank on July 15th for a presentation by Stoney deGeyter, CEO of Pole Marketing, about how to build the optimal mobile site. According to Stoney, it all starts with building a site users will love. The post Next #SEJThinkTank Webinar: “Building a Mobile Site Users Love” with Stoney deGeyter by @dantosz appeared first on Search Engine Journal .

Columnist Andrew Dennis discusses the evolution of link building since its early days and reviews the proper (and improper) way to employ today’s major link building tactics. The post Link Building: No Longer About Manipulation appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

It is not uncommon to find Google indexing and ranking URLs that have extra tracking parameters added to the end of the URL.

Columnist Jayson DeMers argues that when it comes to SEO execution, hiring a team of experts (rather than a single, well-rounded SEO practitioner) can make all the difference. The post The Case For Niche SEO Specialists appeared first on Search Engine Land.

Do you wish you had the time to overhaul your blog? In this article, I’ll show you 10 two-minute tweaks that can help you improve your blog.

The special effects director is credited with bringing the Japanese live action genre known as “Tokusatsu” to mainstream cinema.

Besides the holidays, back-to-school shopping is when people spend the most money. For retailers, the first day of school, which varies by region, is one helpful bit of third-party data.

Want to see what other books SEJ has covered? Read our other reviews in the SEJ Book Club archive. When I say that FHWW changed my life, I’m not being hyperbolic