On February 17, 2016 Jerod Morris of Rainmaker Digital joined Brent Csutoras on SEJ Think Tank for an hour-long webinar about building email lists through podcasts.

Today sees the release of the ClickZ Digital Marketing Podcast series, featuring some of the experts who contributed to our Digital Trends 2016 report . It features interviews with Tessa Wegert, Brian Clifton, Kelvin Newman and Parry Malm, looking at key trends for 2016. Here we’ll be taking a look (sorry, listen) to Kelvin Newman’s episode on search marketing.

We track all sorts of metrics for our SEO clients, but what about for ourselves?

Marc Zwygart posted a screen shot on Google+ of a Google Map embedded in Google Search that has a bunch of markers/icons but one of them is the letter P. I asked a bunch of local SEO experts what the letter P symbolizes and so far…

Despite having a way to export your Search Console data and the Search Analytics API, Google wants to know why you want more data directly in the Search Console. The post Tell Google Why You Want More Than 90 Days Of Search Analytics Data appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

Gmail Ads are one of the more intriguing opportunities Google has given advertisers to reach people where they spend a lot of their time online – in their inboxes.

This guide to local content marketing will show you how to find content ideas, how to find publishing partners, and how to measure your results. The post The Guide to Local Content Marketing by @johnleoweber appeared first on Search Engine Journal .

We are all constantly trying to squeeze as much as we can from our AdWords budgets and we never seem to quite have enough. So we have compiled some advice that could save you money on a monthly basis! IP exclusions How many times would you say you look at your own ads? 10-20 times a month

“Company culture is king. If you can’t spread your vision and values internally, you certainly won’t be able to market yourself externally either.” The financial sector is littered with marketing strategy failures.

Zineb from Google said on Twitter that Google is still talking about giving webmasters more than 90-days worth of data in the Google Search Console.