In the midst of a malware emergency or want to ensure you never have to deal with one? Columnist Glenn Gabe provides recommendations based on his experience helping clients with security situations.
In the midst of a malware emergency or want to ensure you never have to deal with one? Columnist Glenn Gabe provides recommendations based on his experience helping clients with security situations.
Search engine optimization is a critical component of digital marketing, but how can you incorporate it into your omni-channel marketing strategy? Columnist Trond Lyngbø lays out his process for doing just that.
In the USA, mobilegeddon was much more successful in making website operators take note of Google’s mobile-friendly update than for any other country we looked at. For the European search-markets, the worst mistake we found was companies not having a mobile-friendly version of their site
The desktop carousel test simulates mobile. A new ranking treatment for “top-rated” products is now live on mobile and desktop
Remember when Google killed off authorship in 2014? I am sure you do. But remember when I covered in October 2015 that Google says you should keep authorship markup on your site if you haven’t removed it yet..
While most top web sites have apps, only 30% of those Android apps & 19% of those iOS apps have deployed App Indexing. The post Searchmetrics study shows most apps are not utilizing the Google App Indexing API appeared first on Search Engine Land.
In the digital marketing world a lot of effort has been invested in the making and promoting of content with a singular emphasis on marketing ROI.
These days, everyone is finding their niche audience. It’s the key to hone in on the right people to read your stuff. Here’s a guide on how you can, too.
Hey you guys! All these articles about the dangers of creepy remarketing make me want to barf. I think advertisers who are scared of remarketing are either using remarketing all wrong, or have a poor understanding of the awesome power of remarketing .
Kick off the spring season with PPC spring cleaning! Here are five steps to help you clean up your target keywords in PPC. The post 5 Crucial Steps to Clean Up Your PPC Keywords by @alexanderkesler appeared first on Search Engine Journal .