Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Green AdWords ads, Google on top level domains & more appeared first on Search Engine Land.

In February we reported that Google said it is a myth to believe that crawl rate spikes are early signs of an upcoming algorithm update. Gary Illyes from Google told us it was a myth…

It’s important to provide high-quality content, but how do you measure it?

After a controversial sponsored post on Search Engine Land, Google has said that they ignore the keywords in the TLD portion of your domain names. The post Google says keywords in the TLD part of your URL is ignored for ranking purposes appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

Yellow is out, green is in for text ads in Google search results.

The survey data seem to contradict statements made by Apple and others about Apple Maps’ dominance on the iPhone.

Paid search is a pretty awesome channel, but it’s not without its challenges.

As SEO practitioners turn their focus toward user engagement as a measure of content success, columnist Ian Bowden says the conventional wisdom surrounding user engagement metrics may, in fact, be misleading. The post Common misconceptions when measuring SEO content performance appeared first on..

Providing your future buyers with easy and varied ways to get in touch with you is the most obvious way to improve your conversion rate . So how to improve your contact page?

Performing an SEO audit? Contributor Max Prin demonstrates how to find all of a website’s indexed subdomains using a simple (and free) Chrome plugin.