With an impending change in Quality Score from Google due on September 12, here’s an updated version of my free AdWords Script.

Finally, conversion tracking has come to LinkedIn. You can now track how many of your sponsored content and text ads on LinkedIn are leading to conversions.

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google AdWords ad preview, Bing autocomplete, & illegal linking appeared first on Search Engine Land. Please visit Search Engine Land for the full article

Bing says autocomplete suggestions for movies will analyze a user’s natural language and intent to deliver the most likely interpretations. The post Bing improves autocomplete suggestions for academic paper & movie title queries appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

On Wednesday Google announced that they are bringing “reviews from the web” to the local knowledge panel section of the search results. Well…

Marketers are experiencing a major problem. That problem is that there is no longer a captive audience for anything

John Mueller of Google answered a question in the Google Hangout on Google+ saying a site that is getting more and more traffic…

Facebook has announced an update to Lookalike Audiences that should make it easier for advertisers to reach consumers around the globe. The post Facebook Lookalike Audiences Goes Global by @DannyNMIGoodwin appeared first on Search Engine Journal

With more functionality now available in Feed Rules, here is a look at how some marketers have been using them to improve Google Shopping campaign performance. The post Tips for when and how to use Feed Rules in Google Merchant Center appeared first on Search Engine Land

Columnist Lydia Jorden discusses techniques to digitize traditional marketing in a way that allows your brand to connect with its traditional audience while maintaining competitive local SERP positioning. The post Digitizing traditional marketing methods to compete in local search appeared first..