Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Merkle ad report, Google Search Console beta survey & Google My Business tips appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

Facebook announces Gaming Creator Pilot Program, a new program to support the live streaming of video games by allowing content creators to beg for donations. The post Facebook Announces Plan to Allow Content Creators to Beg for Donations by @martinibuster appeared first on Search Engine Journal

Bing and Yahoo saw search ad spend jump 32 percent over prior year in Q4 among Merkle’s client base. Google spend growth slowed slightly from Q3

Loyal customers are both your cheerleaders and bodyguards. Contributor Wesley Young shares six ways to boost local search results using customer loyalty

Hyper local news and stories is nothing new, there have been many platforms that tried it out or are currently live that try to bring really local news stories more…

Time’s running out for you to attend SMX® West.

Media companies are turning to paid distribution and other platforms to insure them against Facebook’s latest algorithm update. The post Publishers turn to ads, search following Facebook’s News Feed change appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

Over the past several days, people have been moaning about ranking and organic search changes in the SEO communities. The most public one is WebmasterWorld, but the overall “chatter,” as I like to call it..

SEOs have found success in following best practices, especially advice that Google itself has spoken on during Webmaster hours, at conferences, or in blog posts. But the history of the industry has revolved around constantly trying new things to see what works and what doesn’t.

With the good old days of SEO come and gone, does this mean that we are now in the worst of times?