Archive for February, 2026

Google Ads Multi-Party Approval Aims To Stop Hijacking Ads Accounts

2026/02/05

Google has launched what it calls Multi-party approval for Google Ads. “Multi-party approval (MPA) is a security feature for Google Ads designed to protect your account from unauthorized activity by requiring a second account administrator to verify high-risk changes,” Google wrote.

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Google Local Hotel Photos "Good To Know" AI Labels

2026/02/05

Google is testing labeling some photos in the local hotel listings with “Good to Know” AI-generated descriptions of some of those photos.

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Google AdSense Reports Gain Browser, Hosting App & Operating System

2026/02/05

Google AdSense seems to be rolling out new metrics for the AdSense reports in the console. These include Browser breakdown, Hosting App breakdown and Operating system breakdown metrics.

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Google Personal Intelligence Small App Icons In Responses

2026/02/05

Did you know that when Google AI Mode uses Personal Intelligence, Google will add icons of the various connected Google apps used to tailor your message. So you might see a Gmail icon, or Google Photos icon or Search or something else show up as a citation or source near the responses.

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Microsoft Advertising Tests Magazine Answer Card Ad Format

2026/02/05

Microsoft Advertising is testing a new ad format within its newish Answer Card format called a magazine layout. These load ads in the card formats you see at the top of some of the Bing search results.

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Why Off-Page SEO Still Shapes Visibility In 2026 [Webinar] via @sejournal, @hethr_campbell

2026/02/05

Explore off-page SEO strategies to boost your rankings and enhance brand visibility in AI-driven search results. The post Why Off-Page SEO Still Shapes Visibility In 2026 [Webinar] appeared first on Search Engine Journal .

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Google Search Hits $63B, Details AI Mode Ad Tests via @sejournal, @MattGSouthern

2026/02/05

Google is testing ads in AI Mode as Search revenue grew 17% to $63 billion. AI Mode queries run 3x longer than traditional searches

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Google AI Overviews Bug Removes Links & Citations

2026/02/04

Google confirmed there is a bug with AI Overviews not showing links for some responses. The bug was spotted by Lily Ray, who posted some examples several hours ago

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Google Ad Revenue Up 14% – Google’s Biggest Revenue & Ad Revenue Yet

2026/02/04

Google reported its earnings today, its Q4 2025 earnings report showed ad revenues up by 14% at $82.3 billion and overall revenue was up 17% at $113.8 billion. I specifically like to dig in as best as I can on the ad revenue side to see how Google Ads have performed.

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Google’s Mueller Calls Markdown-For-Bots Idea ‘A Stupid Idea’ via @sejournal, @MattGSouthern

2026/02/04

Google Search Advocate John Mueller is pushing back on the idea of serving Markdown files to LLM crawlers. The post Google’s Mueller Calls Markdown-For-Bots Idea ‘A Stupid Idea’ appeared first on Search Engine Journal .

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