Google’s John Mueller said the other day that “SEO is not belief-based, nobody knows everything, and it changes over time.” Super true, I’ve been covering SEO changes over the years and I spot this all the time.

Google’s John Mueller said that since SEO is complex, multifaceted, and resilient, you “can do a lot of things that don’t work & still do ok.” Meaning, you can mess up on several SEO things and still do well with search rankings.

Google is reportedly showing shopping ads in the free listing grid in the Google Shopping tab. Previously, Google was better at showing more free listings but that seems to have changed.

Google Search Console seems to have a bug with the performance report, specific to the jobs listing and jobs search appearance filter. The report is showing zero impressions and clicks since the 16th of this month.

Several months after Google launched the Read more links within the Google search results snippets, Google decided to post some best practices how Read more links work. These should help you encourage Google to show the read more links and thus help increase click-through rates from Google Search.

Google announced new tools that further transforms Search to a tasked-based platform.

Explore effective frameworks for enhancing AI visibility to attract buyers and adapt to the new search dynamics. The post How To Build AI Visibility In 90 Days [Webinar] appeared first on Search Engine Journal .

Here is a recap of what happened in the search forums today…

The European Commission proposed Google share data with rival search engines and qualifying AI chatbots in the EU/EEA.

Many ecommerce brands misapply Meta-style thinking to Google Ads, leading to wasted spend and weak performance from poorly structured accounts. The post Winning Google Ads Campaign Structures For DTC Ecommerce appeared first on Search Engine Journal