OpenAI has been busy adding and expanding its ad platform, ChatGPT Ads. OpenAI sent out an email yesterday announcing a new Overview tab and that it has expanded to Japan and South Korea.

For website owners chasing AI visibility: LLMs.txt answers who you are. WebMCP answers what your site can do. The post The Agentic Web Is Splitting Into Two Bets: Identity And Capability appeared first on Search Engine Journal

For website owners chasing AI visibility: LLMs.txt answers who you are. WebMCP answers what your site can do

Want to grow your YouTube channel? Phil Nottingham breaks down the four S’s of YouTube success: Subscribers, Suggested, Search, and Shorts

A new day and a new Google Business Profiles review bug. It seems a ton of business owners are seeing a message that reads “You have no reviews yet” when clicking on the option to read reviews of their Google Business Profile listing.

Here is a recap of what happened in the search forums today…

Source bias, retrieval collapse, model collapse: three documented mechanisms that explain AI search’s strangest behavior, and where to place your bet.

Google Ads updated its alcohol policy to provide more examples of ad formats that don’t allow alcohol ads. The list previously only had reservation display ads and Google TV masthead ads, and it was updated app install image ads, app install video ads, consumer ratings annotations, Discovery ads, dynamic search ads and Gmail ads.

Google has removed “Next” from Google Merchant Center Next and it is now to be known as just Google Merchant Center. Google announced this over here saying, “The platform you use today will simply be referred to as Google Merchant Center.”

Google seems to be rolling out the new Generative AI controls in Google Search Console to sites outside the United Kingdom. It initially launched a month ago only for .co.uk based sites but now we are seeing it roll out for some (not all) sites based in the US and other countries.