Managing reviews for dozens or hundreds of locations? Here’s how to protect your brand and keep customers from bouncing before they walk in. The post Developing A Review & Brand Strategy Across 10 Or 100s Google Business Profiles appeared first on Search Engine Journal .
It’s been about a week since we reported on an unconfirmed Google search ranking update and well, now I am seeing multiple signs of an unconfirmed updates of sorts. I am seeing the third-party tracking tools showing volatility and I am also seeing a spike in some of the chatter within the SEO community.
Google announced a number of new goals and image controls that are now available on Google Ads Performance Max campaigns. Google added customer lifecycle goals and reporting and additional image controls.
Google Search is testing a new expandable carousel that says “more from” a specific retailer.
Google sent out emails yesterday through Google Merchant Center inviting some brands to manage and edit their brand content on Google Search. I suspect this is the visual brand profile ads/pages but I am not sure.
Google has finally rolled out API access to its 24-hour data feed of Search Performance data. And it is two days more than we expected, with Google giving us this hourly data for the past 10 days, not the initial 8 days that Google promised us.
Google is testing various link formats in AI Mode. Initially Google launched AI Mode with those tiny paperclip links, but Google, like they’ve done in AI Overviews, is testing in AI Mode, anchor text links and URL links within the text of the AI response.
AI won’t replace CMOs, but those who use it effectively will lead the future. Learn the key strategies shaping marketing’s next era.
Google’s new patent enables users to search their personal history, like web pages or emails, using natural language queries. The post Google Files New Patent On Personal History-Based Search appeared first on Search Engine Journal .
AI costs have dropped 280x in 18 months, making advanced tools more accessible to businesses of all sizes.